Tomas Bata University in Zlín
Czech public university
Last updated October 14, 2026
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Overview
Tomas Baťa University in Zlín (TBU) is a public university in the Moravian city of Zlín, Czech Republic. It is named after Tomáš Baťa, the entrepreneur whose shoe business helped shape Zlín's industrial identity, although the university's institutional roots are primarily in the city's long tradition of technical and vocational education. TBU combines that technical heritage with programmes in economics, management, multimedia communications, applied informatics, humanities, logistics and crisis management. The university traces its academic lineage to specialist education connected with the Svit industrial works. A vocational college established in 1960 trained specialists in leather, plastics and rubber technology. The institution was subsequently affiliated with the Technical University in Bratislava and later with the Technical University in Brno. In 1969, the Faculty of Technology was established in Zlín, creating the principal institutional foundation from which the later university developed. Its teaching and research continued to focus on materials, polymer processing, rubber, plastics, leather technology and related industrial applications. During the 1990s, plans were developed to establish a broader university in Zlín. The Faculty of Management and Economics and the Institute of Advertising and Marketing Communications were created during this period; the latter later became the Faculty of Multimedia Communications. The Czech Parliament adopted the establishment act, which was signed by President Václav Havel on 14 November 2000. Tomas Baťa University formally came into existence on 1 January 2001, with Petr Sáha serving as its first rector. TBU expanded rapidly during its first decade. The Faculty of Multimedia Communications was established in 2002, the Faculty of Applied Informatics in 2006, the Faculty of Humanities in 2007 and the Faculty of Logistics and Crisis Management in 2009. Together with the original Faculty of Technology and the Faculty of Management and Economics, these units form the university's six-faculty structure. The institution offers bachelor's, master's and doctoral study, with both full-time and part-time formats and instruction in Czech and English. Reference material describes roughly 9,200 to 9,700 students and a broad portfolio of accredited programmes and courses. The university's profile combines applied research with professional education. Its strongest historical identity remains connected to polymers, materials, footwear, plastics, rubber and industrial technology, but its academic scope now also covers business, public administration, media and communication, design-related work, information technology, social and health-oriented disciplines, logistics and emergency or crisis management. TBU's researchers have received international recognition in polymer processing, footwear hygiene, materials science, economics and sustainability-related fields. Internationalization is a prominent part of the university's positioning. TBU uses the European Credit Transfer and Accumulation System, issues Diploma Supplements and supports student exchanges, teaching placements, international lectures and joint research. It is associated with the European University Association, the Danube Rectors' Conference and the Magna Charta Universitatum. English-language degree opportunities and cooperation with foreign institutions help it recruit and serve students beyond the Czech Republic. A major physical addition to the campus is the University Centre, designed by architect Eva Jiřičná. Construction began in 2008, and the completed building houses the rectorate and a modern university library with more than 500 study places. The centre reinforces TBU's role as a visible civic and educational institution in Zlín. Overall, the university is positioned as a medium-sized public institution with a distinctive industrial-technology heritage, a diversified academic portfolio and an outward-looking European orientation.
History
Tomas Baťa University in Zlín developed from the city's specialized industrial education system. Its deepest institutional roots lie in a vocational college founded in 1960 to prepare specialists for the Svit factory and related manufacturing activities. The college concentrated on leather, plastics and rubber technology, fields closely associated with Zlín's industrial economy. It was initially connected with the Technical University in Bratislava and later became part of the Technical University in Brno. The Faculty of Technology was established in Zlín in 1969. For several decades it served as the principal centre for higher technical education in the city, educating specialists in materials processing and industrial technologies. This legacy continued to influence the eventual university's research strengths, particularly in polymers, plastics, rubber, footwear-related technology and materials engineering. A broader university project emerged in the 1990s. The Faculty of Management and Economics and the Institute of Advertising and Marketing Communications were established as part of the expansion beyond technical education. The communications institute later became the Faculty of Multimedia Communications. These developments reflected the changing economic and cultural role of Zlín and created the academic components needed for a comprehensive institution. The Czech establishment act was signed by President Václav Havel on 14 November 2000, and Tomas Baťa University officially opened on 1 January 2001. Professor Petr Sáha was its first rector and is identified in the reference material as the current rector as well. The university's name links it to Tomáš Baťa, whose entrepreneurial and industrial legacy is central to Zlín's identity. TBU expanded through the creation of new faculties. The Faculty of Multimedia Communications began in January 2002. The Faculty of Applied Informatics followed on 1 January 2006, adding information technology and related applied disciplines. The Faculty of Humanities was established in 2007, broadening the institution's social, cultural and language-related provision. On 1 September 2009, the Faculty of Logistics and Crisis Management became the sixth faculty. The resulting university brought together technology, economics, communications, informatics, humanities, logistics and crisis management. It offers bachelor's, master's and doctoral study, in Czech and English, through full-time and part-time formats. Reference material reports approximately 9,200 to 9,700 students and a substantial set of accredited programmes and courses. The University Centre became an important campus project. Construction began in June 2008, with the building designed by architect Eva Jiřičná. The completed centre houses the rectorate and the TBU Library, which provides more than 500 study places. It serves both as academic infrastructure and as a visible architectural element in central Zlín. International cooperation has been integrated into TBU's institutional strategy. The university uses ECTS, provides Diploma Supplements, expands English-language teaching and supports exchanges, internships, international lectures and joint research. Its memberships and affiliations include the European University Association, the Danube Rectors' Conference and the Magna Charta Universitatum. These connections place TBU within European higher-education networks and support mobility for students and teachers. The university has also developed a profile through research and honorary recognition. Members of its academic community have worked in polymer processing, conductive polymers, footwear hygiene, historical footwear research, economics and related areas. José Manuel Barroso received an honorary doctorate in 2009, Eva Jiřičná in 2011 and Sonja Bata in 2012. TBU therefore combines a locally rooted industrial history with a modern, internationally connected university mission.
- 2009
Faculty of Logistics and Crisis Management launched
[1]The sixth faculty opened on 1 September, completing the university's current six-faculty structure.
- 2008
University Centre construction begins
[1]Construction began on the University Centre designed by Eva Jiřičná.
- 2007
Faculty of Humanities founded
[1]The Faculty of Humanities broadened the university's academic coverage beyond technical and business fields.
- 2006
Faculty of Applied Informatics founded
[1]A new faculty expanded TBU's provision into applied computing and information technologies.
- 2002
Faculty of Multimedia Communications founded
[1]The university added a faculty dedicated to multimedia communications, advertising and related creative fields.
- 2001
University begins operation
[1]Tomas Baťa University officially came into existence on 1 January, with Petr Sáha as founding rector.
- 2000
Establishment act signed
[1]President Václav Havel signed the act establishing Tomas Baťa University on 14 November.
- 1969
Faculty of Technology established in Zlín
[1]The Faculty of Technology created the principal institutional foundation for the later university.
- 1960
Vocational college established for industrial training
[1]A vocational college was founded in Zlín to educate specialists for the Svit factory, with emphasis on leather, plastics and rubber technologies.
Products and positioning
A Czech public university that combines Zlín's industrial and materials-science tradition with interdisciplinary education in business, communications, informatics, humanities, logistics and crisis management, while maintaining a strong international and applied-research orientation.
Technology and engineering education · 1969
Faculty of Technology
TBU's oldest academic area, rooted in Zlín's industrial education tradition. It covers materials, polymers, plastics, rubber, chemical and process technologies and related industrial applications. The faculty links laboratory research with practical preparation for manufacturing, materials development and technology management.
Business and economics education
Faculty of Management and Economics
The faculty provides education and research in management, economics, business administration and related organizational disciplines. It complements TBU's technical heritage by preparing students for commercial, managerial and analytical roles in private, public and international organizations.
Media, advertising and creative education · 2002
Faculty of Multimedia Communications
This faculty focuses on multimedia communications, advertising, marketing communications and related creative practices. It represents the university's connection to the cultural and communications economy and combines theoretical study with project-based and applied work.
Information technology education · 2006
Faculty of Applied Informatics
The Faculty of Applied Informatics extends TBU into applied computing and information systems. Its role is to connect digital technologies and informatics with practical organizational, industrial and research problems.
Humanities and social education · 2007
Faculty of Humanities
The Faculty of Humanities adds language, social, cultural and human-centred fields to TBU's portfolio. It supports the university's broader educational mission and contributes to preparation for public, educational, social and internationally oriented careers.
Logistics and public-safety education · 2009
Faculty of Logistics and Crisis Management
This faculty addresses logistics, risk, emergency preparedness and crisis-management questions. Its establishment expanded TBU's applied mission toward supply networks, public protection and the management of disruptive events.
Brand decisions
2008
Development of the University CentreOtherBackground
The expanding university required a prominent shared facility for administration, study and library services.
Action taken
Construction of the University Centre began in June 2008, based on a design by Eva Jiřičná.
Aftermath
The completed centre became the seat of the rectorate and a library with more than 500 study places.
2002
Expansion into multimedia communicationsStrategyBackground
The university sought to broaden its original technology and industrial profile.
Action taken
The Faculty of Multimedia Communications was established in January 2002.
Aftermath
TBU gained a dedicated academic base for advertising, marketing communications and multimedia-related study.
2000
Creation of a comprehensive public university in ZlínStrategyBackground
Zlín already had a long-standing technical education base, but proposals in the 1990s sought to combine it with management, economics, communications and other disciplines.
Action taken
The Czech establishment act was signed on 14 November 2000, providing for the creation of Tomas Baťa University from 1 January 2001.
Aftermath
The new university became the institutional framework for six faculties and a diversified portfolio of technical, economic, cultural and public-service education.
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