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Toei Advertising

Toei Advertising is an advertising company in the Toei Group, offering services such as film promotion, advertising, and content business.

Last updated September 2, 2026

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Overview

Toei Advertising (株式会社東映エージエンシー) is a comprehensive advertising agency established in 1957 as part of the Toei Group. It provides services including film promotion, advertising, content business, and other operations such as trade, human resources, and insurance. The company aims to leverage entertainment content to enhance corporate value and branding.

History

Toei Advertising was founded on March 13, 1957 as Kabushiki Kaisha Oeisha. It changed its name to Toei Shoji Kabushiki Kaisha on August 6, 1959, and then to Kabushiki Kaisha Toei Advertising on October 1, 1969.

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