Tobu Zoo
Tobu Zoo is a combined zoological park and amusement park in Miyashiro, Saitama Prefecture, Japan, operated by Tobu Railway.
Last updated August 24, 2026
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Overview
Tobu Zoo, formally known in Japanese as Tōbu Dōbutsu Kōen, is a hybrid leisure destination in Miyashiro, Saitama Prefecture. Its defining characteristic is the integration of a conventional zoological park with an amusement park, allowing visitors to combine animal exhibits, wildlife viewing, rides, and other recreational activities within one destination. The facility is owned by Tobu Railway, linking the attraction to the broader Tobu Group and to the railway network serving the northern and eastern parts of the Tokyo metropolitan area. The zoo is located near Tōbu-Dōbutsu-Kōen Station, a junction served by the Tōbu Skytree, Tōbu Isesaki, and Tōbu Nikkō lines. The attraction can be reached from the station by approximately a ten-minute walk or by a short shuttle-bus ride. This transport connection is central to the venue’s identity: Tobu Zoo functions both as a regional family attraction and as a destination accessible from the metropolitan rail system. Its offer spans animal exhibits and amusement rides rather than focusing exclusively on either zoology or thrill entertainment. Featured roller coasters include Kawasemi, Regina II, Tentomushi, and Diggy & Daggy’s Tram Coaster. The combination gives the venue a broad visitor proposition, with attractions suitable for families and general leisure visitors alongside larger rides for guests seeking more intensive amusement-park experiences. Tobu Zoo has also used popular culture collaborations to promote the park and connect its animal collection with Japanese entertainment properties. In 2017, a Humboldt penguin named Grape-kun became internationally known after developing an apparent attachment to a cardboard character cutout associated with the anime and game franchise Kemono Friends. The story generated substantial public attention and became one of the most recognizable episodes associated with the park. Grape-kun died in October 2017 at the age of 21, according to the zoo’s announcement. The venue continued this style of cross-media promotion in 2018 through an event connected with the film Bungo Stray Dogs: Dead Apple. Promotional imagery paired the character Atsushi Nakajima with Rocky-kun, a white tiger at the zoo. Yūto Uemura, the character’s voice actor, participated in announcements run during the promotional period from February 24 to March 3, 2018. These activities illustrate how Tobu Zoo has used animal personalities, character licensing, and voice-actor appearances to create publicity beyond the normal zoo and amusement-park audience. As a brand, Tobu Zoo is positioned around integrated leisure: animals, rides, family recreation, transport accessibility, and temporary collaborations. Its operating identity is tied to Tobu Railway rather than to an independent global entertainment corporation. Publicly available reference material identifies the attraction’s location, ownership, principal rides, access arrangements, and selected promotional episodes, but does not establish a complete corporate history, founding date, financial profile, executive roster, or current operating metrics.
History
Tobu Zoo is a combined zoo and amusement park in Miyashiro, Saitama Prefecture, Japan. The venue is owned by Tobu Railway and forms part of the leisure businesses associated with the Tobu Group. Rather than operating solely as a wildlife institution or solely as a rides-based amusement park, it brings both formats together, offering animal exhibits and entertainment attractions within a single destination. The park’s location near Tōbu-Dōbutsu-Kōen Station gives it a direct relationship with the Tobu railway network. The station is served by the Tōbu Skytree, Tōbu Isesaki, and Tōbu Nikkō lines. Visitors can reach the zoo from the station in about ten minutes on foot or by a shuttle bus taking approximately five minutes. This access has helped establish the venue as a regional and metropolitan leisure destination rather than an isolated attraction. Its amusement-park component includes several roller coasters, among them Kawasemi, Regina II, Tentomushi, and Diggy & Daggy’s Tram Coaster. These rides complement the zoological collection and broaden the park’s appeal across family outings, general recreation, and thrill-oriented visits. The attraction’s combined format also allows Tobu Zoo to market a full-day experience built around multiple types of activity. A notable part of the park’s public profile has come from animal-centered popular-culture moments. Grape-kun, a Humboldt penguin, received international attention in 2017 after visitors and media focused on his apparent attachment to a cardboard cutout of a character from Kemono Friends. The story connected an individual animal at the zoo with a widely recognized Japanese media franchise. Tobu Zoo announced Grape-kun’s death on October 12, 2017, when he was 21 years old. The park also participated in a promotional collaboration for the 2018 film Bungo Stray Dogs: Dead Apple. Promotional materials placed the character Atsushi Nakajima beside Rocky-kun, a white tiger at the zoo. Yūto Uemura, who voiced Atsushi, took part in announcements associated with the event from February 24 through March 3, 2018. This collaboration demonstrated the park’s use of licensed entertainment properties, animal personalities, and voice talent to generate attention and create themed visitor experiences. The available reference material does not provide a verified founding year, a named founder, a detailed chronology of facility development, or a public list of executives. It likewise does not establish current attendance, revenue, ticket pricing, or other financial measures. The documented identity of Tobu Zoo therefore rests primarily on its operating format, Tobu Railway ownership, rail accessibility, major rides, animal attractions, and its publicized collaborations with Japanese media franchises.
- 2018
Bungo Stray Dogs: Dead Apple promotion
[1]Tobu Zoo promoted the film Bungo Stray Dogs: Dead Apple using Rocky-kun, a white tiger, and announcements involving voice actor Yūto Uemura.
- 2017
Grape-kun becomes an international media subject
[1]A Humboldt penguin named Grape-kun attracted international attention because of his apparent attachment to a cardboard cutout of a Kemono Friends character at the zoo.
- 2017
Grape-kun dies
[1]The zoo announced the death of Grape-kun, who was 21 years old.
Products and positioning
A railway-linked Japanese leisure destination combining a zoo, amusement rides, and promotional events in one family-oriented park.
Wildlife attraction
Zoological park
The zoological component presents visitors with animal exhibits and wildlife-focused experiences. The park’s animals are central to its identity and have also supported public-facing stories and promotional collaborations, including the widely reported Grape-kun and Rocky-kun episodes.
Amusement attraction
Amusement park
The amusement-park component complements the zoo with rides and attractions for families and thrill-seeking visitors. Its documented roller-coaster lineup includes Kawasemi, Regina II, Tentomushi, and Diggy & Daggy’s Tram Coaster, supporting a combined full-day leisure proposition.
Promotional experience
Seasonal and character collaboration events
Tobu Zoo has used Japanese character franchises and animal-related storytelling in promotional activities. Examples include the Kemono Friends-associated Grape-kun phenomenon and the 2018 Bungo Stray Dogs: Dead Apple promotion involving Rocky-kun and voice actor Yūto Uemura.
Marketing campaigns
- 2018Bungo Stray Dogs: Dead Apple collaboration
Japan
For promotion of Bungo Stray Dogs: Dead Apple, Tobu Zoo featured imagery pairing the character Atsushi Nakajima with Rocky-kun, a white tiger at the park. Voice actor Yūto Uemura participated in announcements connected with the event from February 24 to March 3.
Outcome. The collaboration provided a documented cross-media promotion linking the zoo’s animal collection with a Japanese film and anime audience. A quantified commercial outcome is not available in the supplied sources.
Sources2 sources
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