TLC Telecampione
TLC Telecampione is an Italian private national television network focused on teleshopping, managed by Lombardy-based Publirose S.p.A.
Last updated September 27, 2026
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Overview
TLC Telecampione (commonly known simply as Telecampione) is an Italian private national television network whose programming is centred on teleshopping (televendite) and related commercial content. It was founded in 1982 in Campione d'Italia, an Italian exclave inside the Swiss canton of Ticino, through the merger of several local broadcasters. Over the following decades the channel changed ownership and editorial direction several times, moving from general-interest programming that included films, TV series and documentaries toward a schedule dominated by teleshopping and cartomancy from the second half of the 1990s. In the 1990s the broadcaster came under the control of the Profit Group of Raimondo Lagostena Bassi, which expanded its coverage across central and northern Italy by acquiring frequencies from the former Pan TV. During that period Telecampione also hosted the programming of TelePadania, the television project linked to the Lega Nord political movement, broadcasting two hours of prime-time content under the TelePadania brand from 12 October 1998. That collaboration ended when TelePadania moved to the 7 Gold network and was eventually closed on 30 June 2014. From 1 October 2015 Telecampione began retransmitting Orler Channel, a teleshopping channel owned by Ostitel, 24 hours a day, and on 1 December 2015 the channel adopted the Telecampione identifier while Orler TV content continued. On 1 February 2016 Telecampione reopened in local multiplexes under the management of Gold TV, still carrying Orler TV, and from 1 March 2016 the local-multiplex version resumed autonomous programming, in some regions simulcast with Odeon TV. On 1 December 2016 management of the channel passed to the Lombardy-based Publirose S.p.A., led by Sergio Fresia, a publisher already active in other television networks and specialising in teleshopping for car dealerships in Lombardy and Piedmont. Publirose changed the historic logo to TLC 75 Telecampione, keeping the LCN 75 position on the remote control and the existing interregional distribution via local multiplexes. The Publirose group also includes broadcasters such as SVI 82 (formerly TRS Rete 82), Motori TV, L'Auto del Giorno, Canale 93 TRS Auto, TRS 2, TRS 3 TV, Italia 8 Prestige and CANALE 96 Lombardia. On 29 January 2019 the network changed its logo again to a simple white "Telecampione" wordmark on a blue background, with programming unchanged. From 1 April 2019 the channel began hosting the programming of Svizzera Italiana previously broadcast on channel 82. At the end of March 2021, in Lombardy it migrated to Mux Studio 1, still on LCN 75 but in H.264. In July 2022 it left local multiplexes in the regions where it was visible, remaining available only online through the website of its publisher, Publirose. On 8 August 2022 the channel returned to digital terrestrial television, no longer as a local channel but as a national channel, visible via the Cairo Due multiplex on channel 138. On 31 July 2025 the channel changed multiplex from Cairo Due to Persidera 3, remaining visible on channel 138. Today TLC Telecampione is a teleshopping-oriented national channel, distributed on digital terrestrial television and online, and operated by Publirose S.p.A., a company headed by Sergio Fresia.
History
Telecampione was founded in 1982 in Campione d'Italia, an Italian exclave within the Swiss canton of Ticino, through the merger of several local broadcasters. In 1992 the Profit Group of Raimondo Lagostena Bassi became involved in its management, and two years later obtained full control. Coverage was expanded to reach all of central and northern Italy through the acquisition of frequencies from the former Pan TV, and the schedule was broadened with films, TV series and documentaries. From the second half of the 1990s, programming became predominantly based on teleshopping and cartomancy. The channel's history is intertwined with that of TelePadania. In 1997, during a secessionist phase of the Lega Nord, an association called Etere Padano was formed with the aim of building a new independent television. This association, composed of various Lega Nord exponents and presided over by Marco Formentini, was looking for a TV station to buy and on which to broadcast its programmes. In 1998 Raimondo Lagostena Bassi, owner of TLC Telecampione, contacted the Etere Padano group and proposed an agreement to diffuse their content. The agreement quickly became operational, and Lagostena decided to broadcast two hours of prime-time programmes under the TelePadania brand. On 12 October 1998, at eight in the evening, the TelePadania symbol appeared on screens for the first time. One of TelePadania's most important programmes was Miss Padania, but the schedule also included Tg Nord, Il federalismo, Tg politica, La settimana politica, Roma-Titanic, Cinemania, Blocco padano and Terra promessa. In its early years the network dealt with the wars in the former Yugoslavia with correspondents in Bosnia and Kosovo (with evident support for Slobodan Milošević's Serbs, in line with the positions of party leader Umberto Bossi). Over the years the party reduced spending and investment in the broadcaster, focusing it on coverage of Lega events. The collaboration with Telecampione ceased when TelePadania's programming moved to the 7 Gold network frequencies, where it remained until TelePadania was definitively closed on 30 June 2014. Directors of TelePadania were Max Parisi from 12 October 1998 to 2010, and Aurora Lussana from 2010 to 30 June 2014. From 1 October 2015, Telecampione began retransmitting Orler Channel, a teleshopping channel owned by Ostitel, 24 hours a day, present in some local multiplexes at position 168. The union between Telecampione and Orler TV materialised on 1 December 2015, with the Telecampione identifier. At the same time, on Orler Channel's old position, Arte Moda, a new teleshopping channel also owned by Ostitel, was launched. Orler TV's programming is centred on self-produced telesales, in which presenters showcase works available in the art gallery of the Orler brothers, based in Marcon and founded in 1958. On 1 February 2016, Telecampione reopened in local multiplexes under the management of Gold TV, but still broadcast Orler TV; Telecampione in the TIMB 2 multiplex was replaced by ORLER TV, which moved from position 75 to position 144. From 1 March 2016 the version of Telecampione present in local multiplexes resumed autonomous programming, in some regions in simulcast with Odeon TV. From 1 December 2016 the company GM Comunicazione S.r.l./Gold TV S.r.l. ceded management of the channel to the Lombardy-based Publirose S.p.A., a company led by Sergio Fresia, already publisher of other television networks and specialised in teleshopping for car dealerships in Lombardy and Piedmont. The company changed the channel's historic logo to TLC 75 Telecampione, and the broadcaster kept the LCN 75 remote-control position and the already active interregional distribution via local multiplexes. The Publirose group also includes the broadcasters SVI 82 (formerly TRS Rete 82, LCN 82, interregional coverage), Motori TV, L'Auto del Giorno, Canale 93 TRS Auto (formerly TRS-Evergreen), TRS 2, TRS 3 TV, Italia 8 Prestige, CANALE 96 Lombardia. From 29 January 2019 the network changed its logo again, now a simple white "Telecampione" wordmark on a blue background, but programming remained unchanged. From 1 April 2019 the channel began hosting the programming of Svizzera Italiana previously broadcast on channel 82. At the end of March 2021 in Lombardy it migrated to Mux Studio 1, still on LCN 75 but in H.264 mode. During July 2022 it left local multiplexes in the regions where it was visible and therefore remained visible only on the web, through the website of its publisher, Publirose. On 8 August 2022 the channel returned to digital terrestrial television, no longer as a local channel but as a national channel, visible via the Cairo Due multiplex on channel 138. On 31 July 2025 the channel changed multiplex from Cairo Due to Persidera 3, remaining visible on channel 138. Regarding frequencies, on 7 August 2012, following the request for voluntary scrapping of local frequencies to free the 790-862 MHz band, the Ministry of Economic Development communicated the acceptance of all applications submitted by the broadcaster Telecampione and the broadcasters linked to the Profit group; the broadcaster therefore ceased to be a network operator, returning the UHF 62 frequency in Piedmont, Lombardy, Veneto and Friuli Venezia Giulia and the UHF 66 frequency in Lazio; also attributable to the same publishing group as TLC were the returns of the UHF 63 frequency in Lombardy and UHF 67 in Lazio. At the same time, the Liguria network was also ceded to another group, as it could not be scrapped because it did not fall under the ministerial decree.
Telecampione founded in Campione d'Italia through the merger of several local broadcasters.
Profit Group of Raimondo Lagostena Bassi becomes involved in management.
Profit Group obtains full control; coverage expanded via former Pan TV frequencies.
TelePadania programming first broadcast on Telecampione in prime time.
Ministry accepts voluntary scrapping of local frequencies; Telecampione ceases to be a network operator.
TelePadania definitively closed.
Telecampione begins 24-hour retransmission of Orler Channel.
Telecampione adopts the Telecampione identifier while carrying Orler TV.
Telecampione reopens in local multiplexes under Gold TV management.
Local-multiplex Telecampione resumes autonomous programming, in some regions simulcast with Odeon TV.
Products and positioning
Italian private national television network specialised in teleshopping and commercial programming, distributed via digital terrestrial and online.
Telecampione channel
Italian private national television network focused on teleshopping.
TLC 75 Telecampione
Branding used from 2016, retaining LCN 75.
Orler TV simulcast
24-hour retransmission of Orler Channel from 2015 to 2016.
Sources3 sources
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