Thatchers Cider
Thatchers Cider is a Somerset cider-making business whose family has made cider at Myrtle Farm since 1904.
Last updated September 25, 2026
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Overview
Thatchers Cider is a cider-making business based at Myrtle Farm in Sandford, Somerset, England. The company traces its cider-making history to 1904, when William Thatcher began making cider at the farm. Its official account describes the business as a family craft carried on across four generations, with a fifth generation waiting in the wings. The family presents continuity of cider making as central to the brand, while also describing changes in production methods and the business over time. The company’s products include a range of ciders. Its website names Gold, Haze, Rosé, Katy, Zero and Blood Orange among its offerings, and also promotes Juicy Apple. The site presents the range as available to discover through its online shop and directs visitors to a map for finding Juicy Apple. The supplied material does not specify the full product specifications, sales channels, or geographic distribution of the range. Thatchers’ public-facing activities are closely connected to Myrtle Farm. The company invites visitors to the farm, promotes its Farm Shop and The Railway Inn, and describes the farm as the home of its apple growing. Its website also features a collaboration with Aardman and a rugby-themed mobile game promoting Thatchers Gold. The company’s contact page identifies the business as Thatchers Cider Company Ltd. and gives its address as Myrtle Farm, Sandford, Somerset. The supplied evidence does not state a separate parent company, named current executive, or ownership structure beyond the family history.
History
Thatchers Cider traces its origins to 1904, when William Thatcher began making cider at Myrtle Farm in Somerset. According to the company’s account, the cider was popular with farm workers, who received it as part of their wages. This origin story places cider making on the farm at the centre of the business’s identity. The next generations developed the operation while retaining its family character. Stanley Thatcher followed his father into cider making and, as the company tells it, focused on blending draught farmhouse cider. The account credits him with adopting new technologies and techniques and with studying how soil, climate and apple varieties relate to cider. After Stanley took over the business, he and his wife Mollie built it together. He sold cider to local pubs, while visitors could share a drink at the farm shop. The company history records several steps in production and succession. In 1951, its first hydraulic press arrived, which the company says increased production and reduced physical strain for the family. John Thatcher later took over the business, expanded the orchards and increased the number of presses. The official story says that, although officially retired, he remains on hand for quality control. It also describes an exhibition orchard containing 458 apple varieties as evidence of his interest in apples and cider making. Martin Thatcher planted his first tree in 1973, aged five, according to the company timeline. The company’s present-day account describes Thatchers as a four-generation family cider maker, with a fifth generation waiting in the wings. Its cider is still associated with Myrtle Farm, which the website presents as the home of its apple growing and cider-making story. Today the company presents a range that includes Gold, Haze, Rosé, Katy, Zero and Blood Orange, and promotes Juicy Apple. Its public presence extends beyond packaged cider: it invites visitors to Myrtle Farm, operates a Farm Shop and promotes The Railway Inn. The website also features an Aardman collaboration and a mobile game promoting Thatchers Gold. The supplied sources establish this family and product history but do not give a full account of later corporate ownership, financial structure, or the dates of individual product launches.
- 1973
Martin Thatcher plants his first tree
- 1951
First hydraulic press arrives
- 1904
William Thatcher begins cider making at Myrtle Farm
Products and positioning
A family cider maker rooted in Somerset, emphasising generations of craft and its Myrtle Farm home.
Thatchers Gold
A cider in the company’s range; the official homepage also promotes a mobile game offering Thatchers Gold as a prize.
Thatchers Haze
A cider named in the company’s online range.
Thatchers Rosé
A cider named in the company’s online range.
Thatchers Katy
A cider named in the company’s online range.
Thatchers Zero
An offering named in the company’s online range.
Thatchers Blood Orange
An offering named in the company’s online range.
Thatchers Juicy Apple
A product promoted on the official homepage, which provides an interactive map to find it.
Marketing campaigns
- Pint-Sized Perfection
- Perfection in Every Dropkick
Sources4 sources
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