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Ten Little

Ten Little designs healthy shoes for babies and kids, with a signature TenForm™ fit system.

Last updated September 11, 2026

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Overview

Ten Little is a brand that designs shoes for babies and kids, describing its products as healthy for kids and easy for parents. Its shoes feature the signature TenForm™ fit system, a wide foot-shaped toe box, and a natural asymmetric foot shape intended to support healthy toe splay and foot development. The brand was started by two moms-to-be, Fatma and Julie, who met while working at the same company and shared the experience of preparing for their daughters' arrivals. Ten Little also offers a personalized shopping platform and products including socks, hats, sunglasses, and mittens & gloves.

History

Ten Little was started by two moms-to-be, Fatma and Julie, who met while working at the same company and shared the experience of preparing for their daughters' arrivals. They created Ten Little to offer better products for kids and an easier way of shopping for parents, through a personalized platform intended to remove guesswork from finding healthy essentials for kids at every size and stage.

Products and positioning

Healthy for kids. Easy for parents.

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