TAVR Records

TAVR Records (ТАВР РЕКОРДС) is a Ukrainian record label and music publisher. Its official website presents it as a home for a roster of well-known Ukrainian artists and projects, including MELOVIN, Olena Topolia, Monokate, Alyona Alyona, Artem Kotenko and TARABAROVA. The label describes itself as a music publisher and releases music under its own name, positioning itself within the contemporary Ukrainian music market. Beyond releasing records, TAVR Records is active in the broader Ukrainian music ecosystem. In 2024 it founded the «Золотий плейлист України» (Golden Playlist of Ukraine) award, supported by the radio station ХІТ FM, the music channel М1 and the All-Ukrainian Association of Music Events UAME. The award recognizes Ukrainian artists and songs that have accumulated the highest number of plays on Ukrainian radio stations and on Spotify. The first Golden Playlist of Ukraine award went to Artem Pyvovarov for the song «Дежавю», which was played more than 500,000 times on Ukrainian radio stations and has more than 5 million streams on Spotify. Monatik and Melovin have also received the award. The label also runs or participates in a range of projects and events, listed on its site as «Ти маєш бути тут!», «МУЗ.РЕДАКЦІЯ», «ФАН-ЗОНА НЕЗАЛЕЖНОСТІ», «ХІТОВА ПРЕМ'ЄРА», «НАШ ВИПУСКНИЙ», «ВЕЛИКИЙ ВЕСНЯНИЙ КОНЦЕРТ», «ФАН-ЗОНА», «НОВОРІЧНА ПРЕМ'ЄРА» and «ЗНАЙ НАШИХ». These indicate activity spanning music releases, editorial content, fan zones, premieres and large concert events. As a Ukrainian record label, TAVR Records operates in a market shaped by the growth of Ukrainian-language popular music and the increased international visibility of Ukrainian artists. The label's roster and its Golden Playlist award place it among the organizations actively promoting Ukrainian music and measuring its reach across radio and streaming platforms.

TAVR Records (ТАВР РЕКОРДС) is a Ukrainian record label and music publisher. Public information about the label is centered on its official website, which presents its artist roster, releases and projects, and on its Wikidata entry, which identifies it simply as a Ukrainian record label. The label's website lists a roster of Ukrainian artists and projects including MELOVIN, Olena Topolia, Monokate, Alyona Alyona, Artem Kotenko and TARABAROVA. It also presents a section of «Наші релізи» (Our releases), indicating an active release schedule. The site additionally lists a set of projects and events such as «Ти маєш бути тут!», «МУЗ.РЕДАКЦІЯ», «ФАН-ЗОНА НЕЗАЛЕЖНОСТІ», «ХІТОВА ПРЕМ'ЄРА», «НАШ ВИПУСКНИЙ», «ВЕЛИКИЙ ВЕСНЯНИЙ КОНЦЕРТ», «ФАН-ЗОНА», «НОВОРІЧНА ПРЕМ'ЄРА» and «ЗНАЙ НАШИХ», showing activity beyond recorded music into editorial content, fan engagement and live events. A significant development came in 2024, when TAVR Records founded the «Золотий плейлист України» (Golden Playlist of Ukraine) award. The award was established with the support of the radio station ХІТ FM, the music channel М1 and the All-Ukrainian Association of Music Events UAME. It recognizes Ukrainian artists and their songs that have achieved the highest number of plays on Ukrainian radio stations and on Spotify. The first Golden Playlist of Ukraine award was given to Artem Pyvovarov for the song «Дежавю», which was played more than 500,000 times on Ukrainian radio stations and has more than 5 million streams on Spotify. Monatik and Melovin also received the award, and the label indicated that more artists and songs would be recognized, with the number of awards depending on the talent of the artists and the work of their teams. Through its roster, releases, projects and the Golden Playlist award, TAVR Records has positioned itself as an active participant in the contemporary Ukrainian music industry, working across recorded music, music publishing, events and recognition of radio and streaming performance.

• TAVR Records founded the Golden Playlist of Ukraine award with support from ХІТ FM, М1 and UAME.

• Artem Pyvovarov received the first Golden Playlist of Ukraine award for «Дежавю».

• Monatik and Melovin also received the Golden Playlist of Ukraine award.

Ukrainian record label and music publisher promoting Ukrainian artists and their music across radio and streaming.

• Music releases

  Recorded music released by the label and its artists.

• Golden Playlist of Ukraine award

  An award founded by TAVR Records in 2024 recognizing Ukrainian artists and songs with the highest radio and Spotify plays.

1. 1Артисти та проєкти | TAVR Recordstavr-records.com
2. 2TAVR Recordswikidata.org