Tara International
Indian automotive company and marketer of battery-electric vehicles operating under the Tara Green Auto name.
Last updated August 25, 2026
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Overview
Tara International is an Indian automotive company based in Mumbai and a subsidiary of Bengal Enamal. It serves as the marketer for Tara Green Auto, a producer and proposed manufacturer of battery-electric vehicles across two-, three-, and four-wheel formats. Its portfolio is described as including electric bicycles, electric scooters, electric all-terrain vehicles, battery-electric trikes, passenger cars, buses, golf carts, and other commercial vehicles. The company’s product strategy centers on electric mobility for both personal and commercial use. The range spans relatively light vehicles such as electric bicycles and scooters, utility-oriented electric ATVs and golf carts, three-wheeled vehicles, passenger cars, and larger buses with capacity of up to 52 seats. This breadth positions Tara International as a multi-segment electric-vehicle marketer rather than a specialist focused on only one vehicle category. Tara International has also proposed a localized assembly and manufacturing model. Under the described plan, approximately 60–70 percent of vehicle components would be imported from China, with the balance manufactured in India. The approach combines access to established electric-vehicle component supply chains with domestic production and market distribution. The available reference material does not provide a launch schedule, production volumes, financial results, sales figures, or a detailed account of manufacturing facilities. In addition to selling purpose-built electric vehicles, Tara International has described a vehicle-retrofitting capability. Depending on the condition and suitability of the vehicle, an existing petrol, diesel, compressed-natural-gas, or liquefied-petroleum-gas engine may be removed and replaced with an electric motor and battery system. This gives the company a potential role in converting existing vehicles to electric propulsion, although the available material does not specify the number of conversions completed, eligible models, technical specifications, or commercial scale. Tara International is associated with Tara Green Auto and is led by managing director Tara S. Ganguly according to the referenced encyclopedia entry. Publicly available information supplied for this dossier is limited, so the company’s founding date, ownership beyond its Bengal Enamal subsidiary relationship, detailed corporate structure, current model names, operating scale, and financial performance remain undocumented here.
History
Tara International is an Indian automotive company headquartered in Mumbai and described as a subsidiary of Bengal Enamal. The company operates as the marketer for Tara Green Auto, an electric-vehicle producer associated with battery-electric mobility in two-, three-, and four-wheel categories. The available reference material does not establish a founding year or provide a detailed chronology of the company’s incorporation, early operations, ownership changes, or major commercial launches. The company’s stated business scope covers a wide range of electric vehicles. Its product categories include electric bicycles and scooters for lighter personal mobility, electric ATVs for utility or recreational applications, battery-electric trikes, passenger cars, buses, golf carts, and other commercial vehicles. The bus range is described as extending to vehicles capable of carrying as many as 52 passengers. This range indicates an attempt to address several segments of India’s emerging electric-mobility market rather than concentrating exclusively on private cars. A central element of Tara International’s proposed operating model is a combination of imported components and Indian production. The company has indicated that it intends to source approximately 60–70 percent of components from China while manufacturing the remaining portion in India. The reference material does not identify specific suppliers, plants, investment amounts, production targets, or the date on which the proposed model was expected to reach full operation. Accordingly, the plan is best understood as a reported supply-chain and manufacturing proposal rather than a documented measure of completed production. Tara International has also presented retrofitting as part of its electric-mobility offering. The process involves removing a vehicle’s existing petrol, diesel, CNG, or LPG engine and installing an electric motor and battery system. The feasibility of a conversion depends on the condition of the donor vehicle. No detailed technical specifications, certification information, compatible vehicle list, pricing, or conversion-volume data is provided in the available sources. The company is managed by Tara S. Ganguly, identified in the referenced Wikipedia article as managing director. Beyond this leadership detail and the relationship with Bengal Enamal, public information supplied for this dossier does not document the company’s financial performance, workforce, sales footprint, manufacturing output, model-by-model history, export markets, or subsequent corporate developments. Tara International should therefore be characterized as an Indian electric-vehicle marketer and automotive company with a broad stated product range, while many aspects of its operating scale and historical development remain unclear.
Products and positioning
A broad Indian electric-mobility marketer serving personal, passenger, utility, recreational, and commercial vehicle segments, with a proposed China-linked component supply model and domestic manufacturing component.
Personal electric mobility
Electric bicycles
Tara International’s described range includes battery-powered bicycles intended for light personal transportation. The available material does not identify model names, motor specifications, battery capacity, range, pricing, or launch dates. They form part of the company’s broader electric-mobility portfolio alongside scooters and larger vehicle formats.
Personal electric mobility
Electric scooters
Electric scooters are listed among Tara International’s battery-electric offerings. They extend the company’s personal-mobility range beyond bicycles and are presented as part of the Tara Green Auto portfolio. Specific model identities, technical data, production status, and market availability are not provided in the available reference material.
Utility and recreational electric vehicles
Electric ATVs
The company’s product scope includes electric all-terrain vehicles. These are positioned within the utility and recreational side of Tara International’s portfolio, complementing its road-oriented cars, trikes, and buses. No specific applications, model names, performance data, or commercial launch information are documented in the supplied source.
Three-wheeled electric vehicles
Battery-electric trikes
Tara International offers or proposes battery-electric three-wheeled vehicles as part of its multi-category range. The reference material does not distinguish passenger, cargo, or other trike configurations and does not provide model-level specifications. The category supports the company’s stated interest in both personal and commercial electric transportation.
Passenger electric vehicles
Battery-electric cars
Battery-electric passenger cars are included in Tara Green Auto’s described product range. They represent the four-wheel passenger-vehicle portion of the company’s electric portfolio. The available material does not identify body styles, model names, battery systems, range, pricing, production volumes, or confirmed retail availability.
Commercial electric vehicles
Electric buses
Tara International’s stated range includes electric buses with capacity of up to 52 seats. The offering suggests an intended role in larger-scale passenger transport and fleet electrification. No information is supplied on routes, operators, chassis specifications, charging systems, production status, or deployment history.
Light commercial and utility electric vehicles
Electric golf carts
Electric golf carts are identified as part of Tara International’s commercial and utility vehicle range. The available description does not specify whether the vehicles are intended only for golf facilities or also for resorts, campuses, industrial sites, and other controlled environments. No model or performance information is documented.
Vehicle electrification services
Electric-vehicle retrofit systems
Tara International describes a conversion process in which an existing petrol, diesel, CNG, or LPG engine is removed and replaced by an electric motor and batteries. Conversion depends on the condition of the original vehicle. The source does not specify compatible vehicles, engineering standards, certification, prices, warranty terms, or the number of completed retrofits.
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