Taiwan Bar Studio

Taiwan Bar (臺灣吧) describes itself as a content company focused on "effective communication." Its official site lists capabilities spanning graphic design, music creation, video production, digital community work, physical publishing, and events, and it offers services including content production, video production, visual design, sound production, brand co-branding, character IP licensing, educational design and activities, book and board game publishing, content marketing, social media marketing, and program placement. Its brand characters include "黑啤與啤下組織" and "小黑啤."

According to the official "About Us" page, Taiwan Bar's milestones include: in 2014, the animated series 《動畫臺灣史》 premiered and caused a sensation, with a limited run of 1,000 black beer plush dolls selling out quickly through a crowdfunding plan, and it won YouTube's annual creativity award. In 2015, it cooperated with the Ministry of Transportation on the road safety program 《JT交通事務所》 and developed local history and knowledge programs such as 《故事臺北》, 《123募投人》, and 《哲學哲學雞蛋糕》. In 2016, the "大抓周計畫" crowdfunding led to knowledge programs including 《拼經濟吧》, 《法律吧》, and 《實驗科學吧》, and 《客客客棧》 with Hakka TV began airing. In 2017, 《客客客棧》 was nominated for Best Animated Program at the 52nd Golden Bell Awards, and it cooperated with the Taipei City Government's Department of Information and Tourism on 《在世大運看見臺灣吧》. In 2018, it published its first character illustrated book 《干你啤事》, its character pop-up store 《黑啤麥造》 at Huashan Creative Park achieved million-level sales, and it cooperated with Cloud Gate Dance Theatre on the dance promotion program 《跳舞吧》. In 2019, it cooperated with the General Association of Chinese Culture and the Ministry of Foreign Affairs on the all-English voiced 《認識臺灣》, and with Microsoft on a black beer co-branded laptop "Surface Pro 6." In 2020, it produced the 101 New Year's fireworks animation, launched "小黑啤玩臺灣" which set a record for the highest crowdfunding for Taiwanese children's books, and 《認識臺灣》 and 《轉型正義》 won the Golden Pin Design Award (Visual Communication). In 2021, "黑啤與啤下組織" won the Creative Expo Taiwan Cultural and Creative Award, the YouTube channel "Taiwan Bar" surpassed one million subscribers, "小黑啤" won the 2021 Taiwan OTOP Product Design Award, it was selected for the 2021 HolonIQ Taiwan EdTech 50, and it won the 3rd Walk Bell Award's Golden Brain Award.

A content company focused on effective communication, building long-term influence and leveraging character IP for marketing.

• 黑啤與啤下組織

  Character IP brand.

• 小黑啤

  Character IP brand.

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