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't Blauwe Hert

A Dutch craft brewery from Aalsmeer, founded in 2012 by friends and brewing with its own fermentation tanks since 2025.

Last updated September 29, 2026

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Overview

Brouwerij 't Blauwe Hert is a Dutch craft brewery based in Aalsmeer, Netherlands. According to its official website, the brewery was founded in 2012 when a few friends decided to turn their love of beer into something real — with no experience and no plan, only a dream and plenty of nerve. The name 't Blauwe Hert translates as "the Blue Deer," and the brewery's identity is tied to that image, which also appears in the story behind its Mexican Pale Lager: the Wixarika (Huichol) people of Mexico's Sierra Madre revere the legendary blue deer guide Kauyumari. The brewery produces a range of craft beers. Its portfolio includes Bronstig, a Wee Heavy or Scotch Ale described as mahogany-brown with an off-white head, offering caramel and toffee notes, hints of raisin, a lightly spicy bitter finish and possibly subtle smoke as it warms. Hertenbok is a dubbelbok (double bock) with 7.5% alcohol, noted for high drinkability and rich aromas of raisins and caramel with a touch of coffee and a subtle red tint. The Mexican Pale Lager is a lager inspired by the traditions of the Mexican Sierra Madre and honoring the Wixarika people. Hinde is a tripel with a balanced sweet-bitter profile, described as an "all-round friend" suitable for both non-beer-drinkers and beer enthusiasts. Bambi is described as a light-footed beer. After more than a decade of brewing, the brewery states that its recipes have become more refined and its installations larger, while its core ethos — brewing beer with soul, flavor and a touch of stubbornness — has remained the same. Since 2025, the brewery says it brews fully independently with its own fermentation tanks, marking a new phase in its development while remaining the same adventure. The brewery operates in the Netherlands and sells its beers under its own brand. It is a small, independent craft producer rather than part of a large brewing group. Its official website serves as its primary commercial channel, offering information about its beers and the ability to purchase them.

History

Brouwerij 't Blauwe Hert was founded in 2012 in Aalsmeer, Netherlands, when a few friends decided to turn their love of beer into something real. According to the brewery's official website, they started with no experience and no plan — only a dream and plenty of nerve. The name 't Blauwe Hert means "the Blue Deer," an image that also connects to the brewery's Mexican Pale Lager, which honors the Wixarika (Huichol) people of Mexico's Sierra Madre and their legendary blue deer guide Kauyumari. Over the following years the brewery developed a portfolio of craft beers, including Bronstig (a Wee Heavy or Scotch Ale), Hertenbok (a dubbelbok), a Mexican Pale Lager, Hinde (a tripel) and Bambi. By its own account, after more than a decade the recipes had become more refined and the installations larger, while the core approach — brewing beer with soul, flavor and a touch of stubbornness — remained unchanged. A significant operational milestone came in 2025, when the brewery stated that it began brewing fully independently with its own fermentation tanks. This marked a new phase for the brewery, described on its website as a new chapter in the same adventure. The brewery remains a small, independent Dutch craft producer based in Aalsmeer, selling its beers under its own brand through its official website.

  • 2025

    The brewery begins brewing fully independently with its own fermentation tanks.

  • 2012

    Brouwerij 't Blauwe Hert is founded in Aalsmeer by a group of friends.

Products and positioning

Independent Dutch craft brewery brewing beer with soul, flavor and a touch of stubbornness.

  • Bronstig

    A Wee Heavy (Scotch Ale): mahogany-brown with an off-white head, caramel and toffee notes, hints of raisin, a lightly spicy bitter finish and possible subtle smoke as it warms.

  • Hertenbok

    A dubbelbok with 7.5% alcohol, high drinkability, rich aromas of raisins and caramel, a touch of coffee and a subtle red tint.

  • Mexican Pale Lager

    A lager inspired by the traditions of Mexico's Sierra Madre, honoring the Wixarika people and their legendary blue deer guide Kauyumari.

  • Hinde

    A tripel with a balanced sweet-bitter profile, described as an all-round friend suitable for non-beer-drinkers and beer enthusiasts alike.

  • Bambi

    A light-footed beer.

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