SZ-Shop

SZ-Shop (also presented as SZ Erleben Shop) is the commercial e-commerce arm of the German newspaper Süddeutsche Zeitung, operated under the Süddeutscher Verlag media group. The store is hosted at sz-erleben.sueddeutsche.de and positions itself as a curated shop for readers, with the tagline 'Live. Exklusiv. Kuratiert.' (Live. Exclusive. Curated.). Its assortment spans wine editions under the SZ-Vinothek label, home accessories, travel guides, watches, audio equipment, puzzles and limited-edition design objects. Products are often tested by the SZ Erleben Shop team and presented with editorial commentary, blending the newspaper's journalistic brand with retail. The shop sells both proprietary SZ-branded items, such as the SZ-Weißwein 2026 and SZ-Vinothek wine editions, and third-party branded goods including Crosley turntables, ARISTO watches, KPM porcelain and a Jeff Koons Balloon Dog speaker. It ships within Germany, with standard shipping costs of €5.90 per order, and prices include VAT. The store is part of the Süddeutsche Zeitung's broader reader-engagement and commerce activities, which include events, travel and cultural offerings under the SZ Erleben umbrella.

SZ-Shop is the e-commerce platform operated by Süddeutsche Zeitung, one of Germany's leading national newspapers based in Munich. The shop is part of the SZ Erleben (SZ Experience) brand, which bundles reader-oriented activities such as travel, events and special editions. The online store at sz-erleben.sueddeutsche.de offers a curated selection of products that reflect the newspaper's editorial taste, ranging from wine and books to home accessories and design objects. The shop has developed proprietary product lines, notably the SZ-Vinothek wine editions and the SZ-Weißwein, which are marketed as exclusive to readers. It also partners with established manufacturers and artists to offer limited editions, such as the ARISTO Dessau watch created for the 100th anniversary of the Bauhaus in Dessau, and a Jeff Koons Balloon Dog speaker produced in collaboration with The Broad museum and Lexon. The store emphasizes curation and testing by its own team, with product pages often featuring reviews from the SZ Erleben Shop team. As of the mid-2020s, the shop continues to operate as a German-focused online retailer, shipping domestically with standard shipping fees and VAT-inclusive pricing.

• SZ-Shop operates as the e-commerce storefront of Süddeutsche Zeitung under the SZ Erleben brand.

• Launch of SZ-Vinothek wine editions, including seasonal editions such as the Autumn edition.

• ARISTO Dessau watch released as a special edition for the 100th anniversary of Bauhaus in Dessau, starting September 2025.

• Jeff Koons Balloon Dog speaker offered as a limited artist edition in collaboration with The Broad museum and Lexon.

Curated, editorially tested products for readers of Süddeutsche Zeitung, combining journalism with lifestyle commerce.

• SZ-Vinothek wine editions

  Curated wine selections, including the Autumn edition with six wines from five countries.

• SZ-Weißwein 2026

  White wine offered by SZ-Shop, priced from €12.95.

• Crosley Voyager turntable

  Bluetooth turntable in briefcase design, tested by the SZ Erleben Shop team, priced at €119.00.

• ARISTO Dessau watch

  Bauhaus-inspired watch with stainless steel case, Swiss quartz movement, red leather strap, priced at €149.00.

• Jeff Koons Balloon Dog speaker

  Limited edition Bluetooth speaker with 360° sound, priced at €799.00.

• KPM porcelain vases

  Handcrafted vases designed by Zeloot, offered as an edition.

1. 1SZ Shop - Live. Exklusiv. Kuratiert.sz-erleben.sueddeutsche.de
2. 2Plattenspieler Crosley Voyager I Sandgrausz-erleben.sueddeutsche.de
3. 3Aristo Dessau - Rotes Armbandsz-erleben.sueddeutsche.de
4. 4Balloon Dog Lautsprecher by Jeff Koons - Acrylsz-erleben.sueddeutsche.de
5. 5SZ-Shopwikidata.org