SweetWater Brewery
American craft brewery known for hazy IPAs and creative marketing.
Last updated August 31, 2026
Overview
SweetWater Brewery is a craft brewery in Atlanta, founded in 1997, known for 420 IPA and a focus on sustainability and outdoor lifestyle.
Products and positioning
Mid-to-high-end craft beer, targeting young, lifestyle-oriented consumers.
Product categories. Beer
Flagship businesses
- 420 IPA
- Hazy IPA系列
Leadership
| Name | Title | Tenure |
|---|---|---|
| Freddy Bensch | Founderformer | 1997– |
Cite this profile: Cite the canonical profile. /brand-wiki/sweetwater-brewery · Editorial policy · How profiles are compiled