Swansway Motor Group
Family-owned car retailer group in the UK.
Last updated September 1, 2026
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Overview
Swansway Motor Group is a family owned and run car business founded in 2003 by Michael Smyth, alongside his sons David, John and Peter. It has grown from a handful of dealerships into one of the UK's leading motor groups, operating across the North West, Midlands and North Wales. The group offers a range of thirty approved dealership franchises covering Audi, BYD, CUPRA, Honda, Jaguar, Land Rover, Peugeot, SEAT, Volkswagen and Volkswagen Commercial Vehicles, as well as a state-of-the-art accident repair centre.
History
Swansway Motor Group was founded in 2003 by Michael Smyth, alongside his sons David, John and Peter. It has grown from a handful of dealerships into one of the UK's leading motor groups, expanding across the North West, Midlands and North Wales.
Products and positioning
Family-owned, customer-focused, honest advice, no hard sell.
Product categories. New and used cars · MOT and servicing · Motability cars
Sources5 sources
- 1Swansway Motor Group | New and Used Cars for Sale in the UKswanswaygarages.com
- 2About Swansway Motor Group | Our History and Company Valuesswanswaygarages.com
- 3July - September 2026 Swansway Group Motability Car Offersswanswaygarages.com
- 4The Motability Scheme | Swansway Motor Groupswanswaygarages.com
- 5Swansway Motor Groupwikidata.org
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