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Sutter Home Family Vineyards

Sutter Home Family Vineyards is a wine brand whose website presents red, sweet, and white wines. American wine brand known for White Zinfandel, founded by the Trinchero family in 1874 and based in St. Helena, California.

Last updated October 30, 2026

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Overview

Sutter Home Family Vineyards is a commercial wine brand with an official website at sutterhome.com. The site presents wines in red, sweet, and white categories and invites visitors to explore its wine offerings. Its homepage also promotes food and occasion-related content, including a “Build a Better Burger” feature and the themes “Every Size” and “Every Occasion.” The website refers to “Sutter Home for Hope” and invites visitors to join in “25 Years of Hope.” It also encourages people to share good times using #SutterHome and the @SutterHomeWines account. The homepage includes an age check asking visitors to verify that they are at least 21 before entering. The available evidence does not establish the brand’s founding date, ownership, headquarters, leadership, or geographic distribution. Sutter Home is a wine brand based in St. Helena, California, founded by the Trinchero family in 1874. The brand is widely known for its White Zinfandel and is one of the best-selling wine brands in the United States. Sutter Home Family Vineyards is a wine brand based in St. Helena, California, founded by the Trinchero family in 1874 and part of Trinchero Family Estates. It is widely known for its White Zinfandel and is one of the best-selling wine brands in the United States. Its official website at sutterhome.com presents wines in red, sweet, and white categories and invites visitors to explore its offerings. The homepage also promotes food and occasion-related content, including a “Build a Better Burger” feature and the themes “Every Size” and “Every Occasion.”

History

The available source establishes that Sutter Home Family Vineyards is an active wine brand with a public-facing website, but it does not provide a verifiable founding date, founders, ownership history, or dated account of the brand’s development. Accordingly, a detailed corporate history cannot be established from the supplied evidence. The website currently presents red, sweet, and white wines and encourages visitors to explore its offerings. Its homepage also connects the brand with food and occasion-oriented material, including a “Build a Better Burger” feature. A homepage message promotes “Sutter Home for Hope” and describes an invitation to join in “25 Years of Hope”; the source does not specify the start date or further details of that initiative. The site encourages sharing good times through #SutterHome and @SutterHomeWines. It also displays an age check asking visitors to verify they are 21 or older. Sutter Home is a wine brand based in St. Helena, California, founded by the Trinchero family in 1874 and part of Trinchero Family Estates. The brand is widely known for its White Zinfandel and is one of the best-selling wine brands in the United States.

  • 1874

    Founded by the Trinchero family

    Sutter Home was founded by the Trinchero family in St. Helena, California.

Products and positioning

Mass-market, value-oriented everyday drinking wine, presented through accessible wine discovery, food pairing and occasion-oriented content; its homepage asks visitors to verify that they are at least 21.

  • Red wines

  • Sweet wines

  • White wines

  • White Zinfandel

    The wine for which Sutter Home is widely known.

Marketing campaigns

  • Build a Better Burger

    A food-related feature promoted on the Sutter Home homepage.

  • Sutter Home for Hope — 25 Years of Hope

    A homepage message promotes “Sutter Home for Hope” and invites visitors to join in “25 Years of Hope”; the source does not specify the start date or further details.

Sources1 sources

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