Surya Pertiwi
Indonesia's leading distributor of sanitary wares and bathroom fittings, sole agent of TOTO Japan and a portfolio of premium bathroom brands.
Last updated September 29, 2026
AI crawler reads
No AI crawler has read this profile since Oct 28, 2026.
Overview
PT Surya Pertiwi Tbk (SPTO) is an Indonesian distribution company founded in 1968 and headquartered in Jakarta, with a subsidiary in Surabaya. It describes itself as Indonesia's leading distributor of sanitary wares and bathroom fittings, positioning itself not merely as a distributor but as a purveyor of quality lifestyle products. The company's core business is the importation, marketing and nationwide distribution of bathroom and sanitary products, ranging from entry-level to luxury segments. The foundation of the business is its long-standing relationship with TOTO Japan. Founded in 1968, SPTO became the sole agent in Indonesia of TOTO Japan, a leading Japanese manufacturer of bathroom products established in 1917. In 1977, SPTO's shareholders together with TOTO Japan established PT Surya Toto Indonesia Tbk to manufacture and sell TOTO-brand products in Indonesia under license from TOTO Japan, and since 1978 SPTO has served as the exclusive sole distributor of TOTO products in Indonesia. Beyond TOTO, SPTO distributes a portfolio of distinguished international brands including Villeroy & Boch, Geberit, Stiebel Eltron, Franke, Kaldewei, Jacuzzi, Zanru, Eco and K1892. SPTO operates a broad distribution network. It is headquartered in Jakarta with a subsidiary in Surabaya, and works through 11 exclusive sole distributors covering 14 major cities of operation outside Greater Jakarta and Surabaya. The company reaches over 3,000 dealers across Indonesia. Its sales and marketing organization includes over 100 sales agents in Jakarta and Surabaya alone, over 200 sales representatives across Indonesia, and over 700 total employees. The company serves both residential and commercial project markets. Its published project list includes apartments such as Gold Coast Seaview Apartment in Pantai Indah Kapuk, Jakarta; hospitals such as Siloam Hospitals Indonesia; hotels such as Mulia Resort Nusa Dua Bali; office buildings such as Capital Place in Mampang Prapatan, Jakarta; the Soekarno-Hatta Airport Terminal 3 in Tangerang; and shopping centres such as AEON Mall BSD in Tangerang. SPTO also emphasizes after-sales services to ensure customer satisfaction. SPTO's stated vision is to provide the most comprehensive bathroom products selection and the best quality customer services. Its mission is to be the 'all-in-one' solution for high quality bathroom products, to give premium service for customer satisfaction, and to maximize stakeholder value. The company is listed under the ticker SPTO, reflecting its status as a publicly traded Indonesian company (Tbk).
History
PT Surya Pertiwi Tbk was founded in 1968. From its establishment, the company acted as the sole agent in Indonesia of TOTO Japan, a leading Japanese manufacturer of bathroom products that had been established in 1917. This relationship with TOTO formed the commercial foundation on which the company built its distribution business. A major turning point came in 1977, when SPTO's shareholders, together with TOTO Japan, established PT Surya Toto Indonesia Tbk to manufacture and sell TOTO-brand products in Indonesia under license from TOTO Japan. This step localized manufacturing while keeping SPTO at the center of the TOTO commercial ecosystem in Indonesia. The following year, 1978, SPTO became the exclusive sole distributor of TOTO products in Indonesia, a role it continues to hold. Over the following decades SPTO expanded its distribution reach across the Indonesian archipelago. It built a network reaching 14 major cities outside Greater Jakarta and Surabaya through 11 exclusive sole distributors, and developed relationships with over 3,000 dealers nationwide. The company is headquartered in Jakarta and operates a subsidiary in Surabaya. Beyond TOTO, SPTO broadened its portfolio to include other distinguished international brands such as Villeroy & Boch, Stiebel Eltron, Geberit, Franke, Jacuzzi and Kaldewei, as well as brands listed on its site including Zanru, Eco and K1892. This multi-brand strategy supports its positioning as an 'all-in-one' provider of bathroom products across price tiers. The company serves major commercial and residential projects. Its published project references include Gold Coast Seaview Apartment in Pantai Indah Kapuk, Jakarta; Siloam Hospitals Indonesia; Mulia Resort Nusa Dua Bali; Capital Place in Mampang Prapatan, Jakarta; Soekarno-Hatta Airport Terminal 3 in Tangerang; and AEON Mall BSD in Tangerang. SPTO also emphasizes after-sales service as part of its customer proposition. Today SPTO presents itself as Indonesia's leading distributor of sanitary wares and bathroom fittings, with over 700 employees, over 100 sales agents in Jakarta and Surabaya alone, and over 200 sales representatives across Indonesia. The company is publicly listed under the ticker SPTO (Tbk).
- 1978
SPTO becomes the exclusive sole distributor of TOTO products in Indonesia.
- 1977
SPTO shareholders and TOTO Japan establish PT Surya Toto Indonesia Tbk to manufacture and sell TOTO-brand products in Indonesia under TOTO Japan license.
- 1968
PT Surya Pertiwi Tbk founded; becomes sole agent in Indonesia of TOTO Japan.
Products and positioning
Indonesia's leading distributor of sanitary wares and bathroom fittings; an 'all-in-one' solution for high quality bathroom products spanning entry-level to luxury.
TOTO bathroom products
Villeroy & Boch
Geberit
Stiebel Eltron
Franke
Kaldewei
Jacuzzi
Zanru
Eco
K1892
Sources4 sources
Cite this profile: Cite the canonical profile. /brand-wiki/surya-pertiwi · Editorial policy · How profiles are compiled