SurLuster

SurLuster (シュアラスター株式会社) is a Japanese company established in March 1955. It is involved in the import, manufacture, processing, and sale of automotive chemical products, parts, and accessories. The company is known for its car care products, particularly car waxes, and has a history rooted in the original American brand founded in 1947.

SurLuster's origins trace back to 1947 when Joseph Robinson began manufacturing car wax in Long Beach, California, using carnauba wax. In 1949, sales started under the name 'SurLuster'. The company achieved an 80% market share in the U.S. by 1968. The following year, SurLuster paste wax (blue wax) was selected as the designated wax for Cadillac by General Motors. Sales in Japan began in the early 1970s. The Japanese company Surluster K.K. was established in March 1955.

1. 1SurLuster（シュアラスター）オフィシャルサイト – 高品質なカーケア用品メーカーsurluster.jp
2. 2会社概要 – SurLuster（シュアラスター）オフィシャルサイトsurluster.jp
3. 3シュアラスターとは – SurLuster（シュアラスター）オフィシャルサイトsurluster.jp