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SunDongbao Beef Steak

Taiwanese steakhouse chain founded in 1976, known as the 'godfather of Taiwanese-style steak.'

Last updated September 29, 2026

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Overview

SunDongbao Beef Steak (孫東寶台式牛排教父) is a Taiwanese restaurant chain specializing in Taiwanese-style steak. It was founded in 1976, with its main store located in Hsinchu City, Taiwan. The brand is widely recognized as a pioneer of the Taiwanese steakhouse format, often referred to as the 'godfather of Taiwanese-style steak.' The chain operates multiple locations across Taiwan and is known for its affordable, sizzling-plate steak meals that typically include noodles, an egg, and a bread roll — a style that became a staple of Taiwanese night-market and family dining culture. The brand's official website is www.孫東寶.tw.

History

SunDongbao Beef Steak was founded in 1976 in Hsinchu City, Taiwan. The brand is credited with popularizing the Taiwanese-style steak format, which combines Western steak with local accompaniments such as noodles, a fried egg, and a bread roll, served on a sizzling hot plate. Over the decades, it expanded into a chain with multiple locations across Taiwan. The brand is often called the 'godfather of Taiwanese-style steak' (台式牛排教父), reflecting its pioneering role in the category. Its main store remains in Hsinchu City.

  • 1976

    Founded in Hsinchu City, Taiwan.

Products and positioning

Affordable Taiwanese-style steakhouse chain

  • Taiwanese-style steak

  • Sizzling plate steak

Sources2 sources

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