Sugarscarf

Sugarscarf is a scarf brand that launched in 2008, describing itself as entering the Malaysian modest fashion market to offer scarves with real design intent made from considered materials. Its range spans everyday squares, silk chiffon, printed pleats, and abayas, with an everyday sub-label called Sugaredit starting from RM59.

Sugarscarf launched in 2008. According to its own account, it started with a gap nobody was filling: the Malaysian modest fashion market had plenty of options, but very few that felt considered, with most being either purely functional or purely decorative. The brand aimed for something in between — scarves with real design intent, made from materials worth paying attention to, at a price that didn't ask women to compromise. The name Sugarscarf was chosen deliberately, meant to feel 'sweet but not soft' and 'familiar but not plain.' As of the homepage, the brand describes itself as seventeen years on, still designing for good prints and good material. It is run by a small team.

Scarves with real design intent, made from materials worth paying attention to, at a price that didn't ask women to compromise.

• TSE BloomInvitation Japanese Cotton Voile Square

  A square scarf or bawal made from premium Japanese voile, measuring 114cm x 114cm (45 inches x 45 inches) plus or minus 5 cm, with babyseam selvage and envelope packaging. Described as lightweight, comfortable, soft on skin, easy to style, limited edition, and ideal for tropical weather.

1. 1Sugarscarf — premium hijabs and scarves, est. 2008sugarscarf.com
2. 2Our story — Sugarscarf, est. 2008sugarscarf.com
3. 3TSE BloomInvitation Japanese Cotton Voile Square - Doha – Sugarscarfsugarscarf.com
4. 4TSE BloomInvitation Japanese Cotton Voile Square - Santorini – Sugarscarfsugarscarf.com