Skip to content

Strom Products

Strom Products was an American food manufacturer best known for producing the No Yolks cholesterol-free noodle brand.

Last updated August 31, 2026

AI crawler reads

No AI crawler has read this profile since Oct 28, 2026.

Overview

Strom Products Ltd. was an American food manufacturer headquartered in Bannockburn, Illinois. The company is primarily associated with No Yolks, a brand of cholesterol-free noodles made without egg yolks. This product gave Strom Products a distinctive position in the packaged-pasta category by offering a noodle designed to retain the appearance and cooking characteristics associated with conventional egg noodles while eliminating egg yolks from the formulation. The company operated as a branded food producer rather than as a widely diversified consumer-goods conglomerate. Its public identity was closely tied to No Yolks, and available reference material does not establish a broad portfolio of additional major consumer brands or a substantial international operating network. The brand's commercial proposition centered on a familiar pantry staple with a cholesterol-conscious formulation, making it relevant to consumers seeking alternatives to traditional egg-based noodles. In 2012, Strom Products was acquired by Ebro Foods through Ebro's New World Pasta subsidiary. The transaction placed the company within a larger pasta-focused food group and marked the principal documented corporate turning point in Strom Products' history. Following the acquisition, public information about Strom Products as an independent operating company is limited. The continuing status of the legal entity and the extent to which its corporate identity remained separate from New World Pasta are not established by the available reference material. No reliable information is available here on the company's founding year, founders, detailed financial performance, executive roster, or current standalone operations.

History

Strom Products Ltd. was an American food manufacturer based in Bannockburn, Illinois. The company is documented primarily through its connection with No Yolks, a cholesterol-free noodle brand made without egg yolks. Rather than competing only on the basis of pasta variety or culinary specialization, Strom Products' best-known product used formulation as its principal point of differentiation. By removing egg yolks, No Yolks was positioned as an alternative to conventional egg noodles for consumers concerned about cholesterol or seeking a different nutritional profile. The available reference material provides limited detail about the company's early history. Its founding date, founders, initial financing, manufacturing footprint, and early distribution development are not specified. Likewise, there is no reliable information in the supplied sources about the full range of products Strom Products may have produced beyond the No Yolks line. The company's identity in published descriptions is therefore closely connected to one flagship brand rather than to a documented collection of nationally prominent food labels. Strom Products' most significant recorded corporate event occurred in 2012, when it was acquired by Ebro Foods through New World Pasta. Ebro Foods is a major food group with a substantial presence in the pasta sector, and the acquisition aligned Strom Products with a larger company whose portfolio and distribution capabilities were focused on pasta and related foods. The transaction changed Strom Products' ownership and appears to have reduced the importance of the company as an independently described corporate brand, although the available material does not specify whether the legal entity was dissolved, fully integrated, or retained as a subsidiary. The historical record supplied for this entry does not identify specific chief executives, major product launches, advertising campaigns, controversies, lawsuits, recalls, or regulatory disputes involving Strom Products. It also does not provide financial figures, production volumes, employee counts, retail-market shares, or a definitive account of the No Yolks brand's post-acquisition management. Accordingly, Strom Products is best characterized as a U.S. packaged-food manufacturer whose principal historical significance lies in the No Yolks cholesterol-free noodle brand and its 2012 acquisition by Ebro Foods' New World Pasta subsidiary.

  • 2012

    Acquisition by Ebro Foods

    [1]

    Strom Products was acquired by Ebro Foods through its New World Pasta subsidiary, bringing the company associated with No Yolks into Ebro Foods' pasta operations.

Products and positioning

A packaged-food manufacturer associated with cholesterol-free noodles made without egg yolks, emphasizing a familiar noodle format with a differentiated formulation.

  • Cholesterol-free noodles

    No Yolks

    No Yolks was Strom Products' best-known brand and consisted of noodles made without egg yolks. Its proposition combined the familiar use of noodles in everyday cooking with a formulation intended to avoid the cholesterol associated with egg yolks. The brand served as the principal public expression of Strom Products and was the product most directly associated with the company's identity in available reference material.

Brand decisions

  • 2012

    Sale to Ebro Foods through New World PastaM&A

    Background

    Strom Products was a branded packaged-food manufacturer centered on the No Yolks noodle business. Its acquisition connected the company with Ebro Foods' larger pasta platform.

    Action taken

    Ebro Foods acquired Strom Products under its New World Pasta subsidiary.

    Aftermath

    Strom Products became part of the Ebro Foods group. The available sources do not establish whether it continued as a separate operating company or was subsequently integrated.

Recent events

  • 2012

    Ebro Foods acquires Strom Products through New World Pasta[1]

    M&A

    Ebro Foods acquired Strom Products under its New World Pasta subsidiary. The transaction brought the manufacturer associated with the No Yolks brand into Ebro Foods' pasta business.

Sources1 sources

Cite this profile: Cite the canonical profile. /brand-wiki/strom-products · Editorial policy · How profiles are compiled