SSQ Insurance
SSQ Insurance is a Canadian insurance brand that became Beneva, offering insurance and investment products.
Last updated September 15, 2026
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Overview
SSQ Insurance (SSQ Assurance) is a Canadian insurance brand. Its official website states that SSQ Assurance has become Beneva, and it presents personal insurance (auto and recreational vehicle, home, life and health), business and group insurance (group insurance, commercial vehicles, business insurance), and savings and investment products, along with a client space, claims support, a help centre, and assistance services. Beneva's corporate timeline records the 1944 founding of the Coopérative de Santé de Québec, which became SSQ Assurance, the 1986 founding of SSQ, Société d'assurances générales inc., and the 2020 regrouping of La Capitale and SSQ Assurance.
History
Beneva's corporate timeline records that the Coopérative de Santé de Québec, which became SSQ Assurance, was founded in 1944. It also records the 1986 founding of SSQ, Société d'assurances générales inc., and the 2020 regrouping of La Capitale and SSQ Assurance. SSQ Insurance's official website states that SSQ Assurance has become Beneva.
Products and positioning
Personal insurance: auto and recreational vehicles, home, life and health
Business and group insurance: group insurance, commercial vehicles, business insurance
Savings and investment
Sources2 sources
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