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SRF Kids

SRF Kids is the children's content offering from Swiss Radio and Television (SRF), providing news, educational videos, audio stories and participatory projects for children.

Last updated September 16, 2026

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Overview

SRF Kids is the children's offering from Swiss Radio and Television (SRF). Its website presents a range of content for children, including the participatory dance project #SayHi against bullying, moderated programmes, and the «SRF Kids Reporter:in» format in which children explore questions and stories. The brand also presents a team of moderators and reporters who appear on television and radio.

History

SRF Kids is the children's offering from Swiss Radio and Television (SRF). Its website features the participatory dance project #SayHi, which the brand describes as standing against bullying, with a 2026 edition and the song «Alli zäme» performed by ILKO. The brand also presents a team of moderators and reporters who work on television and radio, including formats such as «SRF Kids News» and «SRF Kids – Clip und klar!». Another format, «SRF Kids Reporter:in», invites children to explore questions and stories, with children visiting places such as Air Zermatt and a sheep farm.

Products and positioning

  • #SayHi

    A participatory dance project by SRF Kids against bullying, with a 2026 edition and the song «Alli zäme» performed by ILKO.

  • SRF Kids Reporter:in

    A format in which children explore questions and stories, visiting places such as Air Zermatt and a sheep farm.

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