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Spruit in Company Trainingen

Dutch training and organizational development firm founded in 1981, delivering tailor-made programs at personal, team, management and organizational levels.

Last updated September 29, 2026

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Overview

Spruit in Company Trainingen is a Netherlands-based training and organizational development firm headquartered in Amsterdam. According to its official website, the company has been active since 1981, giving it more than four decades of experience in the Dutch learning-and-development market. It positions itself not merely as a provider of training exercises but as an intervention partner that works at four levels of development: the individual, the team, management, and the wider organization. The company's core proposition is customization. Its website states that every organization is unique and that each intervention is designed anew, aligned with the people, culture and ambition of the client organization. Rather than offering standardized off-the-shelf courses, Spruit in Company Trainingen builds programs around the participant: the program follows the participant, not the other way around. This philosophy is expressed in its stated principles, including 'cradle to cradle' thinking — the idea that an investment in people should continue to yield returns years later — and a preference for personal commitment over collective consensus. Spruit in Company Trainingen organizes its work around four levels. At the personal level it focuses on personal effectiveness and lasting behavioral change, using a method it calls the Efflector® method. At the team level it addresses collaboration, communication and collective responsibility. At the management level it applies what it calls Open Architectuur® design, in which the program follows the manager rather than the manager following the program. At the organizational level it uses Future Search and large-scale interventions for organization-wide change. The company presents itself as building self-reliance rather than dependency, aiming to create change that endures after the program ends. Its website features testimonials from participants and clients describing the approach as powerful and long-lasting. As a privately held Dutch training firm, it operates primarily in the Dutch market and serves organizations seeking customized leadership, team and organizational development trajectories.

History

Spruit in Company Trainingen was established in 1981 and is headquartered in Amsterdam, the Netherlands. Its official website presents the firm as having more than 44 years of experience, which is consistent with a founding date in the early 1980s. Over that period it has built a practice focused on training and organizational development rather than on a single product line. The company's approach has been shaped around four levels of development: the individual, the team, management, and the organization as a whole. At the individual level it developed and uses the Efflector® method for personal effectiveness and lasting behavioral change. At the management level it applies Open Architectuur® design, a program design philosophy in which the program follows the manager rather than the manager following a fixed curriculum. At the organizational level it employs Future Search and large-scale intervention methods for organization-wide change. A recurring theme in the company's self-description is customization. Its website states that every organization is unique and that each intervention is designed anew, aligned with the people, culture and ambition of the client. It also emphasizes a 'cradle to cradle' principle: an investment in people should continue to yield returns years later, and the firm aims to build self-reliance rather than dependency. Other stated principles include intervening in the present, prioritizing personal commitment over consensus, and creating value that lasts into the client's future. The firm operates primarily in the Dutch market and serves organizations seeking tailored leadership, team and organizational development trajectories. Its website includes testimonials from participants and clients. As of the available evidence, it remains an active, privately held training company.

  • 1981

    Spruit in Company Trainingen is founded and begins operations in the Netherlands.

  • The company reports more than 44 years of experience, consistent with its 1981 founding.

Products and positioning

Tailor-made, participant-centered training and organizational interventions that build self-reliance and lasting change, rather than standardized courses.

  • Efflector® method

    A method for personal effectiveness and lasting behavioral change at the individual level.

  • Open Architectuur® design

    A management development program design in which the program follows the manager rather than the other way around.

  • Future Search and large-scale interventions

    Organization-wide change methods used at the organizational level.

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