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Spring Airlines

China's first low-cost airline, operating domestic and international passenger services from its Shanghai base.

Last updated October 12, 2026

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Overview

Spring Airlines is a Chinese low-cost passenger airline headquartered in Changning, Shanghai. It is the aviation subsidiary of Shanghai Spring International Travel Service and is widely described as China's first low-cost carrier. The airline was approved for establishment on 26 May 2004, received its first aircraft in July 2005, and began commercial operations on 18 July 2005 with a flight from Shanghai to Yantai, alongside the introduction of daily service to Guilin. The brand was built around a low-cost operating model intended to make air travel more affordable and to stimulate demand among price-sensitive travelers. Its distribution strategy emphasized direct sales through the ch.com website and designated ticket offices rather than relying primarily on conventional travel agents. Spring Airlines also reduced the level of services included in the base fare: complimentary onboard meals and water were discontinued, while food and beverages could be purchased separately during flights. This approach separated the price of transportation from optional services and supported the carrier's focus on cost control. Spring Airlines initially concentrated on domestic Chinese routes, but it later became an early Chinese budget airline to pursue international services. Regulatory approval to explore overseas routes was granted in 2009. The first international service linked Shanghai with Ibaraki Airport in Japan on 29 July 2010. The airline subsequently began service between Shanghai and Hong Kong in September 2010 and launched daily Shanghai–Macau flights on 8 April 2011. Its international network expanded toward destinations in East Asia and Southeast Asia, including markets such as Japan, South Korea, Cambodia, Singapore, Vietnam and Thailand. The airline's operating identity is closely associated with a simplified service proposition, direct digital distribution and a recognizable visual system. Its logo is based on three overlapping letter S forms, representing interaction, unity and connection. The company also associates the three S forms with the concepts of safety, smile and sincerity. The brand's low-cost positioning does not mean that it operates a different type of scheduled passenger service; rather, it seeks to lower the cost of air travel through fleet, distribution and service choices. Spring Airlines entered the public markets in January 2015 through a listing on the Shanghai Stock Exchange under ticker 601021. It has also operated an airline in Japan, making it the first Chinese airline to do so. The company continues to be identified with short-haul, price-led scheduled passenger transportation in China and neighboring Asian markets. Its public profile is based less on premium differentiation than on accessible fares, direct booking, operational simplification and a recognizable low-cost airline brand.

History

Spring Airlines was established within the business group associated with Shanghai Spring International Travel Service. Approval for the airline's creation was granted on 26 May 2004, marking the formal start of a project designed to bring the low-cost carrier model to China's developing commercial aviation market. The company was founded by Wang Zhenghua and positioned itself as an airline focused on affordable scheduled transportation rather than a full-service network model. The carrier received its first aircraft, an Airbus A320 formerly operated by Lotus Air, at Shanghai Hongqiao International Airport on 12 July 2005. Commercial operations began six days later, on 18 July, with the first flight connecting Shanghai and Yantai. Daily flights to Guilin were also introduced at the beginning of operations. These early routes established Shanghai as the airline's principal operating base and connected it with both business and tourism destinations in China. Spring Airlines' business model relied on several forms of operational simplification. It sold tickets primarily through its own ch.com website and selected ticket offices, reducing dependence on traditional travel-agent distribution. It also separated the basic transportation fare from certain onboard services. Complimentary meals and water were not included, while passengers could purchase food and beverages during the flight. These policies reflected the carrier's effort to maintain lower costs and offer a price-led alternative to conventional airlines. The airline's aggressive pricing became particularly visible in December 2006, when it promoted a one-yuan fare. The offer generated difficulties with government officials and illustrated the regulatory sensitivity surrounding very low advertised airfares in China's aviation market. Rather than abandoning its low-cost identity, Spring Airlines continued to develop a brand based on affordable tickets, direct sales and optional services. After initially focusing on domestic routes, Spring Airlines began preparing for international expansion. In late July 2009, China's civil aviation authority approved the carrier's plan to explore overseas routes. The airline's proposed markets included nearby destinations in Japan, South Korea, Cambodia, Singapore, Vietnam and Thailand, as well as Hong Kong and Macau. This expansion was significant because it made Spring Airlines one of the first Chinese budget carriers to test international short-haul operations. The first international flight operated on 29 July 2010 between Shanghai and Ibaraki Airport in Japan. On 28 September of the same year, the airline introduced service from Shanghai to Hong Kong. Daily Shanghai–Macau flights followed on 8 April 2011, with additional international destinations planned or introduced later. The airline also operated an airline in Japan, a development that made Spring Airlines the first Chinese airline to do so. Spring Airlines became a publicly traded company in January 2015 when it listed on the Shanghai Stock Exchange under ticker 601021. Public listing added a capital-market dimension to the company while preserving its identity as a low-cost airline. Its brand system uses three overlapping S forms derived from the initials of Spring Airlines. The forms are associated with interaction, unity and connection, and the company also presents them through the ideas of safety, smile and sincerity. Today, Spring Airlines is associated with domestic Chinese and regional Asian passenger services. Its history is defined by the introduction of a low-cost airline model in China, a direct and digitally oriented sales channel, simplified onboard service, expansion into nearby international markets and continued use of a focused, price-conscious operating proposition.

  • 2015

    Shanghai Stock Exchange listing

    [1]

    Spring Airlines became listed on the Shanghai Stock Exchange in January 2015.

  • 2011

    Macau service introduced

    [1]

    Daily Shanghai–Macau flights began on 8 April 2011.

  • 2010

    First international route

    [1]

    The carrier launched Shanghai–Ibaraki service in Japan on 29 July 2010.

  • 2010

    Hong Kong service introduced

    [1]

    Spring Airlines operated its first Shanghai–Hong Kong flight on 28 September 2010.

  • 2009

    Approval for overseas route development

    [1]

    Spring Airlines received approval to explore international routes.

  • 2006

    One-yuan fare promotion

    [1]

    A one-yuan promotional fare drew difficulties with government officials and highlighted the regulatory issues surrounding ultra-low pricing.

  • 2005

    First aircraft delivered

    [1]

    The airline received its first Airbus A320 at Shanghai Hongqiao International Airport on 12 July 2005.

  • 2005

    Commercial operations begin

    [1]

    Spring Airlines began operating on 18 July 2005 with a Shanghai–Yantai flight and daily service to Guilin.

  • 2004

    Approval to establish the airline

    [1]

    Spring Airlines received approval for establishment on 26 May 2004.

Products and positioning

Low-cost scheduled passenger airline focused on affordable fares, direct distribution and simplified onboard service.

  • Air transport · 2005

    Domestic scheduled passenger flights

    Spring Airlines' original network centered on scheduled flights between Chinese cities. The service is designed around the low-cost model, with the base fare focused on transportation and selected onboard services handled separately. Shanghai functions as the airline's principal base, while destinations such as Yantai and Guilin formed part of its initial operating network.

  • Air transport · 2010

    International scheduled passenger flights

    The airline expanded from domestic flying into short-haul international services after receiving regulatory approval in 2009. Its international development began with Japan and extended to nearby markets including Hong Kong, Macau and other parts of East and Southeast Asia.

  • Airline ancillary services

    Ancillary onboard services

    Spring Airlines does not include complimentary meals and water as part of its standard low-cost service proposition. Passengers may purchase food and beverages onboard, allowing the airline to keep the basic ticket product separate from optional consumption.

Controversies

Marketing campaigns

  • 2006One-yuan promotional fare

    China

    Spring Airlines promoted tickets priced at one yuan in December 2006 as an expression of its low-fare positioning. The promotion created difficulties with government officials and became an early example of the regulatory sensitivity surrounding highly discounted airline fares.

    Outcome. The promotion attracted official attention; no further outcome is specified in the reference material.

Brand decisions

  • 2015

    Public listingOther

    Background

    After a decade of operations, Spring Airlines entered the public capital markets.

    Action taken

    The company listed on the Shanghai Stock Exchange in January 2015 under ticker 601021.

    Aftermath

    The listing made Spring Airlines a publicly traded Chinese airline while its low-cost positioning remained central to the brand.

  • 2010

    Launch of international passenger serviceProduct launch

    Background

    The carrier had received permission to explore overseas operations and identified Japan as an initial international market.

    Action taken

    Spring Airlines launched its first international route between Shanghai and Ibaraki Airport on 29 July 2010.

    Aftermath

    The airline subsequently added Shanghai–Hong Kong and Shanghai–Macau services.

  • 2009

    International expansionStrategy

    Background

    After developing domestic operations, Spring Airlines sought to serve nearby overseas markets.

    Action taken

    The airline obtained regulatory approval to explore international routes linking mainland China with Hong Kong, Macau and neighboring Asian countries.

    Aftermath

    The strategy led to the launch of Japan service in 2010 and additional Hong Kong and Macau services.

  • 2005

    Launch of low-cost scheduled operationsProduct launch

    Background

    The company was created to apply a low-cost airline model to China's passenger aviation market.

    Action taken

    Spring Airlines began commercial flights from Shanghai to Yantai and initiated daily service to Guilin.

    Aftermath

    The launch established the airline's domestic network and its identity as a Chinese low-cost carrier.

Recent events

  • 2023

    Spring Japan receives first Yamato-liveried Airbus A321 freighter[7]

    Product launch · Other

    The first of three planned Airbus A321 passenger-to-freighter aircraft, registered JA81YA, was delivered for the Spring Japan and Yamato Transport cargo partnership.

  • 2021

    Japan Airlines Group takes control of Spring Japan[7]

    M&A · Leadership change

    Japan Airlines Group increased its investment to approximately two-thirds of the airline, while Spring Airlines' shareholding was reduced to 30 percent.

  • 2021

    Spring Airlines Japan changes its corporate name to Spring Japan[7]

    Other

    The company adopted the shorter corporate name Spring Japan Co., Ltd. in October 2021.

  • 2015

    Spring Airlines lists on the Shanghai Stock Exchange[1]

    Other

    The company became publicly listed on the Shanghai Stock Exchange in January 2015.

  • 2014

    JTB announces investment and tourism partnership[7]

    M&A · Other

    JTB announced an investment in Spring Airlines Japan and a partnership to provide Japan tour packages to Chinese customers.

  • 2013

    Spring Airlines Japan receives its air operator's certificate[7]

    Other

    The airline received its Japanese air operator's certificate on 17 December 2013 after filing for certification earlier that year.

  • 2011

    Shanghai–Macau daily service launches[1]

    Product launch

    Daily flights between Shanghai and Macau began on 8 April 2011.

  • 2010

    First international route launches between Shanghai and Ibaraki[1]

    Product launch

    Spring Airlines launched its first international route on 29 July 2010 between Shanghai and Ibaraki Airport in Japan.

  • 2010

    Shanghai–Hong Kong service begins[1]

    Product launch

    The airline introduced its first Shanghai–Hong Kong flight on 28 September 2010.

  • 2009

    Spring Airlines receives approval to explore overseas routes[1]

    Regulation

    The airline received approval from China's civil aviation authority to develop international services, becoming an early Chinese budget carrier to pursue overseas routes.

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