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Spiritless

Spiritless is a brand of distilled non-alcoholic spirits and ready-to-drink cocktails.

Last updated September 1, 2026

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Overview

Spiritless offers distilled non-alcoholic spirits and pre-mixed pour-over cocktail cans, including Kentucky 74 (non-alcoholic bourbon), Jalisco 55 (non-alcoholic tequila), and an Espresso Martini pour & share cocktail. The products contain less than 0.5% ABV.

History

Spiritless is a brand of distilled non-alcoholic spirits. Its product line includes Kentucky 74, a non-alcoholic bourbon, and Jalisco 55, a non-alcoholic tequila, which are used in its pre-mixed pour-over cocktail cans such as the Old Fashioned and Margarita. The brand also offers an Espresso Martini pour & share cocktail.

Products and positioning

  • Kentucky 74

    Award-winning non-alcoholic bourbon.

  • Jalisco 55

    Award-winning non-alcoholic tequila.

  • Espresso Martini

    Pour & share cocktail with real brewed coffee, less than 0.5% ABV.

Recent events

  • Unconfirmed

    Spiritless launches new non-alcoholic espresso martini[5]

    Reported:

    Spiritless introduced a new non-alcoholic espresso martini as part of a brand refounding that also includes a national retail expansion through Total Wine.

  • Unconfirmed

    Spiritless expands nationally through Total Wine[5]

    Reported:

    Spiritless is expanding its retail distribution nationally through Total Wine as part of a brand refounding.

Sources5 sources

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