Recent events
Recent events tied to this brand in public sources.
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2021
Southwest offers 50% off select fall travel
Southwest Airlines offered 50% off 50 days of fall travel for its 50th anniversary. Customers had to book by June 17 using promo code SAVE50; the sale applied to travel from September 15 to November 3.
2021
Southwest suspends service amid technology outage
Southwest Airlines suspended service on Tuesday afternoon for the second time in less than 24 hours because of technology issues, causing flight cancellations and delays. The airline said it was resuming normal operations and working to address customer concerns.
2021
Southwest announces Oakland–Bellingham nonstop service
Oakland International Airport officials announced that Southwest Airlines would begin new nonstop service between Oakland and Bellingham on November 16, with flights twice daily.
2021
Southwest introduces Colleen C. Barrett Institute
Southwest Airlines introduced the Colleen C. Barrett Institute for Cultural Excellence & Customer Service, a website honoring Colleen Barrett and providing resources about Southwest's culture, leadership, and hospitality.
2021
Flight attendant files $3 million lawsuit against Southwest Airlines
Flight attendant Carol Madden sued Southwest Airlines for $3 million, alleging that the airline’s safety protocols at a mandatory training session led to her contracting COVID-19 and transmitting it to her husband, who died. The allegations are not presented as a court determination.
2021
Phillips 66 and Southwest Airlines sign sustainable aviation fuel MOU
Phillips 66 and Southwest Airlines signed a memorandum of understanding to advance commercialization of sustainable aviation fuel through public awareness and research and development, and to explore a future supply agreement involving Phillips 66’s Rodeo Renewed project in California.
2021
Southwest signs SAF partnership MoUs with MPC and Phillips 66
Southwest Airlines signed memoranda of understanding with Marathon Petroleum Corporation and Phillips 66 for collaboration that includes the use of commercialized sustainable aviation fuel in Southwest's operations.
2021
United launches Denver campaign targeting Southwest
United launched a Denver advertising campaign that directly targets Southwest, criticizing its on-time performance and open-seating policy while promoting United’s offerings.
2021
Southwest launches Bradley–Nashville nonstop service
Southwest Airlines began nonstop service between Bradley International Airport and Nashville; the daily flight departs Bradley at 6:10 p.m. Eastern time.
2021
Southwest launches nonstop Bradley–Nashville service
Southwest Airlines launched daily nonstop service between Bradley International Airport in Connecticut and Nashville.
2021
Southwest launches service at O’Hare
Southwest Airlines launched service at Chicago’s O’Hare International Airport on February 14, 2021, with nonstop flights connecting Chicago to Baltimore, Dallas, Denver, Nashville and Phoenix.
2021
Southwest continues partnership and sponsors Sundance 2021 Short Film program
Southwest Airlines said it continues its partnership with the Sundance Institute and Sundance Film Festival, and is the presenting sponsor of the 2021 Sundance Film Festival Short Film program. The announced partnership activity includes supporting independent filmmakers and the creative community.
2021
Southwest Airlines and Turnip Green Creative Reuse partner to repurpose aircraft seats
Southwest Airlines and Turnip Green Creative Reuse began a partnership to keep materials out of landfills by repurposing leather aircraft seats. The article reports that thousands of pounds of seats had already been repurposed.
2020
Southwest launches three-day $39 WOW Sale
Southwest Airlines launched a three-day fare sale on August 25, 2020, offering fares starting at $39 one-way across the United States through August 27.
2020
Southwest launches June fare sale
Southwest Airlines launched its June fare sale, offering one-way fares starting at $39 and sale fares on longer flights; the three-day sale generally covers travel from Aug. 11 to Dec. 17, with some exclusions.
2020
Southwest updates operating guidance
Southwest Airlines updated its estimates for June and July operating revenues, capacity and load factors, and its estimate for second-quarter capacity.
2020
Southwest Airlines prices stock and convertible-note offerings
Southwest Airlines announced that it had priced an offering of 70 million common shares and an offering of $2 billion in convertible senior notes, with expected combined gross proceeds of approximately $4 billion.
2020
Southwest Airlines unveils Houston maintenance facility
Southwest Airlines unveiled a $125 million maintenance facility at William P. Hobby International Airport in Houston. The 240,000-square-foot facility is the airline’s largest maintenance complex and can support work on up to six 737 aircraft indoors at once.
2019
Southwest reaches agreement with Boeing over 737 Max grounding damages
Southwest Airlines said it reached a confidential agreement with Boeing over some of the financial damages it was seeking from the prolonged 737 Max grounding. Southwest said it would contribute approximately $125 million to its employee profit-sharing plan.
2019
Southwest launches nonstop service between Sacramento and Honolulu
Southwest Airlines launched nonstop service from Sacramento to Honolulu on Sunday, November 10, 2019.