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SOL Brand Solutions Inc

American trade show booth rental and exhibition design company, the US arm of the global SOL group.

Last updated September 29, 2026

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Overview

SOL Brand Solutions Inc, which operates in the United States under the Exhibit Rentals brand, is a trade fair construction and exhibition services company. According to its official website, the SOL group was founded in 2014, designing and building large-format exhibition stands for brands at international trade shows. Its US operations, branded Exhibit Rentals, were founded in Las Vegas in 2017 and are backed by the global SOL group. The company designs, fabricates, pre-builds, ships, installs, and dismantles exhibits for trade shows across the United States, offering turnkey custom booth rentals, purchase options, and country-pavilion solutions. Its services cover design, build, freight, installation, and dismantling on a single all-inclusive invoice. Exhibit Rentals serves exhibitors across the USA, with coverage in major trade show cities such as Las Vegas, Chicago, Orlando, and New York, and at major events including the NAB Show, SEMA, RSNA, MAGIC, World of Concrete, FABTECH, InfoComm, HIMSS, BIO International, and Black Hat USA. The company reports having built over 2,000 booths, serving 500+ active clients with an 81.3% repeat business rate, and operating three design studios with a 45+ country network. It offers booth rentals in standard sizes from 10x10 to 50x50, as well as purchase and pavilion solutions. The SOL group has expanded internationally, opening SOL Germany in Düsseldorf in 2015, SOL Dubai in 2022, and a United Kingdom operation in 2026. The group works across the US, Europe, the Middle East, India, and the UK, with a team of more than 100 designers, project managers, and on-site execution staff. Exhibit Rentals' booths are built and inspected in Las Vegas before shipping, and the group's global footprint allows it to follow clients to show floors worldwide.

History

The SOL group was founded in 2014, designing and building large-format exhibition stands for brands at international trade shows. In 2015, the group opened its first overseas operation, SOL Germany, in Düsseldorf, building exhibition stands for shows across Europe. In 2017, the group launched its United States operations under the Exhibit Rentals brand in Las Vegas, Nevada. Exhibit Rentals opened with its own warehouse, serving American exhibitors with turnkey booth rentals built around a pre-build model — every booth fully assembled and inspected stateside before it ships. In 2022, SOL Dubai opened in the UAE, serving exhibitors across the Emirates and the wider GCC, including Saudi Arabia, Qatar, and Oman. In 2026, the group's fifth region opened with the launch of a London-based exhibition company in the United Kingdom. Today, the SOL group works across the US, Europe, the Middle East, India, and the UK, with a team of more than 100 designers, project managers, and on-site execution staff. Exhibit Rentals, as the American arm, reports having built over 2,000 booths, serving 500+ active clients with an 81.3% repeat business rate, and operating three design studios with a 45+ country network.

  • 2026

    London Exhibition Company launches as the group's fifth region in the United Kingdom.

  • 2022

    SOL Dubai opens in the UAE, serving the Emirates and wider GCC.

  • 2017

    Exhibit Rentals launches in Las Vegas as the US arm of SOL, with its own warehouse and pre-build model.

  • 2015

    SOL Germany opens in Düsseldorf, the group's first overseas operation.

  • 2014

    SOL group founded, designing and building large-format exhibition stands for international trade shows.

Products and positioning

Turnkey, all-inclusive trade show booth rentals and exhibition design with nationwide US coverage and global group backing.

  • Trade show booth rentals

    Turnkey custom booth rentals including design, build, ship, and install.

  • Purchase solutions

    All-inclusive custom exhibits for multi-show years, with storage between events.

  • Pavilion solutions

    Full country-pavilion design and coordination, including floorplans, logistics, and on-ground support.

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