Sojibo
Sojibo is a Shinshu soba specialty restaurant brand operated by Gourmet Kineya Restaurant Co., Ltd.
Last updated September 16, 2026
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Overview
Sojibo is a soba specialty restaurant brand listed among the brands of Gourmet Kineya Restaurant Co., Ltd. It presents itself as a Shinshu soba specialty shop embodying the theme of 'Shinshu food' through the imagery of Shinshu's clear air, clear water, and clear heart. Its soba is described as house-made noodles milled from a proprietary blend, served with a carefully prepared dashi and, for zaru soba, freshly grated raw wasabi. The brand also offers tempura and rice bowls to pair with soba, and some locations provide Shinshu local sake and regional dishes along with seasonal menus.
History
Sojibo appears in the brand list of Gourmet Kineya Restaurant Co., Ltd. as a soba specialty restaurant brand. The brand describes itself as a soba specialty shop that embodies the theme of 'Shinshu food' through 'Shinshu's clear air, clear water, clear heart.' It offers house-made noodles milled from a proprietary blend, a carefully prepared dashi, and freshly grated raw wasabi for zaru soba. The brand also notes that in-store noodle making and raw wasabi service may differ at some locations. Its menu includes tempura and rice bowls suited to soba, and some locations offer Shinshu local sake and regional cuisine, as well as seasonal menus using seasonal ingredients.
Products and positioning
A Shinshu soba specialty restaurant brand emphasizing house-made noodles, carefully prepared dashi, and the Shinshu food theme.
House-made soba noodles
Soba noodles made in-store from a proprietary blend of flour.
Zaru soba with freshly grated raw wasabi
Zaru soba served with freshly grated raw wasabi.
Tempura and rice bowls
Tempura and rice bowls that pair with soba.
Shinshu local sake and regional dishes
Available at some locations.
Seasonal menus
Menus using seasonal ingredients.
Sources3 sources
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