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SNT Deutschland

German business process outsourcing provider for written, telephone and sales-oriented customer communication.

Last updated September 29, 2026

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Overview

SNT Deutschland AG is a German business process outsourcing (BPO) provider headquartered in Frankfurt am Main. The company specialises in written, telephone and sales- and service-oriented customer communication. Its service portfolio includes customer service, customer relationship management (CRM), telephone sales and receivables management (Forderungsmanagement). The roots of the company go back to 1985, when the Dutch entrepreneur Tobias A.M. Walraven founded a data-processing business. He helped establish telephony as a recognised sales and service instrument within the marketing mix and expanded the company into a European communications service provider. In 1994 the telemarketing service provider Diatel Direkt was founded in Frankfurt am Main; it grew rapidly in terms of employees, locations and industry expertise, and at the end of 2000 was renamed SNT Deutschland AG. The abbreviation SNT originally stood for Service Network Telecom. In 2002 SNT took over all customer-care units (Potsdam, Essen, Cologne) of the mobile provider E-Plus, including management. Both the E-Plus Group and SNT Deutschland AG were wholly owned subsidiaries of the Dutch telecommunications company KPN at that time. In 2006, for cost reasons, the company closed its Pforzheim, Cologne and Limburg sites and sold the Dietzenbach site, affecting around 900 employees. On 1 November 2011, around 1,900 employees at the Berlin, Essen, Neubrandenburg and Potsdam sites were transferred to E-Plus Customer Support GmbH, a wholly owned subsidiary of E-Plus Mobilfunk GmbH & Co. KG. After this carve-out SNT still employed around 3,000 people at seven locations. In 2014 the company reported around 3,350 employees at seven German sites. In February 2015 SNT was sold by its former parent company KPN to the LIVIA Group. On 31 March 2015 the Greifswald site (SNT Greifswald GmbH), which had previously employed 251 people, was closed. On 10 March 2017 the sale of the company to regiocom was announced. SNT Deutschland AG operates branch offices in Berlin, Chemnitz, Essen and Potsdam.

History

The foundation of SNT was laid in 1985 by the Dutch entrepreneur Tobias A.M. Walraven, initially in data processing. He established telephony as a recognised sales and service instrument within the marketing mix and subsequently expanded his company into a European communications service provider. The abbreviation SNT originally stood for Service Network Telecom. In 1994 the telemarketing service provider Diatel Direkt was founded in Frankfurt am Main. In the following years the company recorded rapid growth in employees, locations and industry expertise. At the end of 2000 it was renamed SNT Deutschland AG. In 2002 the company took over all customer-care units (Potsdam, Essen, Cologne) of the mobile provider E-Plus, including management. Both the E-Plus Group and SNT Deutschland AG were wholly owned subsidiaries of the Dutch telecommunications company KPN. In 2006, for cost reasons, the company closed its Pforzheim, Cologne and Limburg sites and sold the Dietzenbach site. Around 900 employees were affected. On 1 November 2011, around 1,900 employees at the Berlin, Essen, Neubrandenburg and Potsdam sites were transferred to E-Plus Customer Support GmbH, a wholly owned subsidiary of E-Plus Mobilfunk GmbH & Co. KG, as part of a business transfer. After the carve-out SNT employed around 3,000 people at seven locations. In 2014 SNT employed around 3,350 people at seven locations in Germany. Its product range included customer service, customer relationship management, telephone sales and receivables management. In February 2015 the company was sold by its former parent company KPN to the LIVIA Group. On 31 March 2015 the Greifswald site (SNT Greifswald GmbH), which had previously employed 251 people, was closed. On 10 March 2017 the sale of the company to regiocom was announced. SNT Deutschland AG maintains branch offices in Berlin, Chemnitz, Essen and Potsdam.

  • 2017

    On 10 March the sale of the company to regiocom is announced.

  • 2015

    In February the company is sold by KPN to the LIVIA Group; on 31 March the Greifswald site (SNT Greifswald GmbH) with 251 employees is closed.

  • 2014

    SNT employs around 3,350 people at seven locations in Germany.

  • 2011

    On 1 November, around 1,900 employees at the Berlin, Essen, Neubrandenburg and Potsdam sites are transferred to E-Plus Customer Support GmbH.

  • 2006

    For cost reasons, the Pforzheim, Cologne and Limburg sites are closed and the Dietzenbach site is sold; around 900 employees are affected.

  • 2002

    SNT takes over all customer-care units (Potsdam, Essen, Cologne) of mobile provider E-Plus, including management.

  • 2000

    Diatel Direkt is renamed SNT Deutschland AG at the end of the year.

  • 1994

    Telemarketing service provider Diatel Direkt is founded in Frankfurt am Main.

  • 1985

    Tobias A.M. Walraven lays the foundation of SNT, initially in data processing.

Products and positioning

Business process outsourcing provider for written, telephone and sales- and service-oriented customer communication in Germany.

  • Customer service

    Written and telephone customer service outsourcing.

  • Customer relationship management (CRM)

    CRM services as part of the product range.

  • Telephone sales

    Telephone sales services.

  • Receivables management

    Forderungsmanagement services.

Sources2 sources

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