Sirasa TV
A Sri Lankan Sinhala-language television network owned and operated by MTV Channel (Private) Limited.
Last updated August 31, 2026
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Overview
Sirasa TV is a Sri Lankan television network broadcasting primarily in Sinhala. It was officially launched on 10 June 1998 by MTV Channel (Private) Limited, linking the service to the Capital Maharaja Group’s broader broadcasting and communications portfolio. The channel was created as a sister television service to Sirasa FM, a private Sinhala radio station established in 1994, and formed part of a wider effort to build a multi-language, multi-platform media operation in Sri Lanka. The network operates alongside TV 1, the group’s English and bilingual television service, and Shakthi TV, a Tamil-language terrestrial channel launched in 1998. Its news operation is supplied by News 1st, the centralized news and current-affairs division of MTV Channel. News 1st also produces content for the group’s Tamil and English television services, radio outlets, and digital news platforms. This arrangement gives Sirasa TV access to a shared editorial, production, and technical infrastructure while allowing it to retain a distinct Sinhala-language identity. Sirasa TV’s programming has combined locally produced Sinhala entertainment with imported and adapted formats. Its schedule has included daily teledramas, situation comedies, dubbed Indian, South Korean, and Turkish serials, reality competitions, talent programs, game shows, children's animation, lifestyle programming, and political discussion. The network helped expand the use of Sinhala dubbing for foreign television, adapting dialogue, humor, music, and character names for local audiences. It also introduced large-scale interactive entertainment formats, including SMS-based audience voting through the Sirasa Superstar talent competition. Reality and franchise programming has been an important part of the channel’s commercial and cultural profile. Sirasa Superstar, launched in 2005, localized the international Idol-style singing competition and ran for multiple seasons. Other formats associated with the network include Sirasa Lakshapathi, The Voice Sri Lanka and its youth editions, Sri Lanka’s Got Talent, and 5 Million Money Drop. Current-affairs programs such as Satana, Dawasa, Pathikada, and Mawatha have positioned the channel as a forum for political debate and public discussion. Through News 1st and the Gammadda movement, the wider media operation has also pursued community-oriented reporting and rural development. Gammadda began as a public forum initiative and developed into a program documenting infrastructure and social problems in rural communities, with projects involving water facilities, bridges, classrooms, local volunteer societies, and disaster relief. The network’s editorial independence and criticism of government policy have made it a prominent participant in Sri Lanka’s media-freedom debates. Sirasa TV and News 1st facilities and personnel have experienced serious attacks and intimidation, including the 2009 assault on the Depanama broadcast complex and violence against News 1st crews during the 2022 political crisis. Sirasa TV broadcasts in Sinhala through terrestrial transmission and subscription television distribution, with availability also extending to digital and streaming channels. Its core positioning combines mass-market Sinhala entertainment, locally adapted international formats, and news and current affairs with a strong public-facing identity.
History
Sirasa TV emerged from the Capital Maharaja Group’s expansion into private broadcasting. The group first developed a flagship English television service in 1992, originally known as MTV Channel and later associated with MTV Sports before becoming TV 1. Sirasa FM followed in 1994 as a private Sinhala radio station. On 10 June 1998, MTV Channel (Private) Limited officially launched Sirasa TV as a Sinhala-language digital terrestrial network. The same period saw the launch of Shakthi TV, creating a coordinated television portfolio serving Sinhala, Tamil, and English-speaking audiences. The network’s early identity was built around Sinhala mass entertainment and a schedule that differed from the traditional state-broadcaster model. Sirasa TV developed structured evening drama blocks, commissioned local productions, imported serials, and used Sinhala dubbing to make foreign programs accessible to domestic viewers. Its comedy and drama programming became central to the channel’s audience proposition, while interactive voting and large-scale talent competitions introduced new forms of audience participation. In 2003, the group consolidated its news and current-affairs activities under the News 1st identity. The division produces Sinhala news for Sirasa TV and also supplies Tamil, English, radio, and digital services. Its programming has included scheduled bulletins, hourly updates, political interviews, debate programs, investigative reports, and public-interest features. Programs such as Satana, Dawasa, Pathikada, and Mawatha have provided platforms for politicians, analysts, civil-society representatives, and members of the public. Sirasa TV’s history has also been marked by pressure connected to its editorial position. On 6 January 2009, an armed group attacked the MTV/MBC broadcast complex at Depanama, damaging or destroying studios, master-control systems, editing facilities, and transmission equipment. The attack followed earlier threats and petrol-bomb incidents and temporarily interrupted broadcasting, although the service was restored using emergency arrangements. Media-freedom organizations called for an investigation, but the perpetrators were not brought to justice according to the supplied reference material. During the 2022 Aragalaya protests, News 1st crews covering demonstrations were assaulted while broadcasting outside the residence of then-Prime Minister Ranil Wickremesinghe. The incidents generated condemnation from journalist and media-worker organizations and reinforced concerns about the safety of Sri Lankan broadcast journalists. Alongside broadcasting, the group expanded its public-interest work through Gammadda. Initially presented as a public forum, the initiative developed into a rural development and community-mobilization program documenting shortages of drinking water, schools, bridges, and other infrastructure. It has used research, donations, corporate support, volunteers, village societies, and youth networks to support community projects and disaster response. In entertainment, the network has continued to combine original Sinhala drama and comedy with dubbed foreign serials and licensed global formats. Sirasa Superstar, Sirasa Lakshapathi, The Voice Sri Lanka, Sri Lanka’s Got Talent, and other adaptations demonstrated the channel’s emphasis on recognizable formats localized for Sri Lankan viewers. Sirasa TV remains part of the Capital Maharaja Group’s multi-channel media operation, with terrestrial, pay-television, and digital distribution serving audiences in Sri Lanka.
- 2024
Sirasa Catchpoint introduced
[3]The network launches a localized version of the Celebrity Catchpoint game-show format.
- 2022
News crews attacked during political crisis
[1]News 1st personnel are assaulted while reporting on Aragalaya demonstrations.
- 2009
Depanama complex attacked
[1]An armed attack severely damages the network’s studio and transmission facilities.
- 2005
Sirasa Superstar begins
[1]The network introduces a major Sinhala singing competition based on the international Idol format.
- 2003
News 1st identity established
[1]The group’s news and current-affairs operations are organized under the News 1st brand.
- 1998
Sirasa TV launches
[1]MTV Channel (Private) Limited officially launches Sirasa TV on 10 June.
- 1994
Sirasa FM launches
[1]The private Sinhala radio station Sirasa FM is launched and later becomes a sister service to Sirasa TV.
- 1992
Group enters television broadcasting
[1]The group’s English television service begins, establishing the broadcasting lineage that later includes Sirasa TV.
Products and positioning
A broad-reach Sinhala television network combining locally produced entertainment, localized international programming, interactive formats, and news-led public debate.
News broadcasting · 2003
Sirasa TV news and current affairs
News 1st supplies the network’s Sinhala news output, including scheduled evening bulletins, midday coverage, hourly updates, interviews, investigative reports, and political discussion. The operation is integrated with the group’s Tamil, English, radio, and digital news services.
Reality television · 2005
Sirasa Superstar
A Sinhala singing competition adapted from the global Idol model. The program used public participation and SMS voting and became one of Sirasa TV’s best-known entertainment properties, running across several seasons.
Game show
Sirasa Lakshapathi
A Sri Lankan adaptation of Who Wants to Be a Millionaire?, localized for Sinhala-speaking viewers and built around escalating questions and a large-prize format.
Talent competition
The Voice Sri Lanka
The Sri Lankan version of The Voice format, extended through main, youth, and children's editions. It combines audition, coaching, performance, and audience-focused competition mechanics.
Localized television programming
Sinhala-dubbed drama and animation
Sirasa TV has localized Indian, South Korean, Turkish, and Western programs in Sinhala. Its dubbing work has included dramas, comedy, children's animation, and adventure series, using locally familiar dialogue, humor, music, and character naming.
Public-interest media and community initiative
Gammadda
A News 1st-associated community initiative that documents rural needs and supports projects such as drinking-water facilities, bridges, classrooms, and disaster relief through research, donations, partnerships, and volunteers.
Controversies
2022
Violence against News 1st personnel during Aragalaya coverage
Police and Special Task Force personnel assaulted News 1st journalists and camera crews during coverage of anti-government demonstrations. Several media workers were hospitalized, and journalist organizations condemned the conduct.
2009
Attack on the Depanama studio and transmission complex
An armed group attacked MTV/MBC facilities at Depanama, held staff at gunpoint, damaged broadcasting equipment, and set parts of the complex on fire. The incident followed threats concerning the network’s reporting and caused a temporary interruption to Sirasa TV transmissions. The supplied reference states that no perpetrators were brought to justice.
Marketing campaigns
- 2005Sirasa Superstar
Sri Lanka
Sirasa TV launched a large-scale Sinhala singing competition using audience voting and a locally adapted international talent-show structure.
Outcome. The program ran for seven seasons through 2016 and helped establish interactive reality television as a major part of Sri Lankan commercial broadcasting.
- Gammadda
Sri Lanka
Gammadda uses broadcast reporting, door-to-door research, community forums, and volunteer mobilization to identify rural infrastructure and social needs. Its work has included water projects, school improvements, bridges, village maintenance societies, and emergency assistance.
Outcome. The initiative developed into a continuing community-development and disaster-response platform, although a complete project inventory is not established in the supplied sources.
Brand decisions
2005
Introduce Sirasa SuperstarProduct launchBackground
International talent formats were gaining importance, while Sri Lankan commercial television was expanding interactive programming.
Action taken
Sirasa TV launched a locally adapted Idol-style singing competition with SMS audience voting.
Aftermath
The show ran for multiple seasons and became a notable example of large-scale reality television in Sri Lanka.
1998
Launch a Sinhala private television networkStrategyBackground
MTV Channel sought to extend its private broadcasting portfolio beyond English television and radio into a dedicated Sinhala terrestrial service.
Action taken
The company launched Sirasa TV as a sister channel to Sirasa FM and as part of a multi-language television group.
Aftermath
Sirasa TV became one of the group’s principal Sinhala media properties and developed a schedule combining entertainment, news, and localized international content.
Sources3 sources
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