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Signarama

Signarama is an international sign-production and visual-advertising franchise network operating under United Franchise Group.

Last updated August 24, 2026

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Overview

Signarama is a sign-production and visual-advertising franchise brand operating within United Franchise Group. The business was established in the United States in 1986 by Ray Titus and Roy Titus. Its first store opened in Farmingdale, New York, followed by a second location in North Palm Beach, Florida, less than a year later. From this initial retail base, Signarama developed as a franchise system serving businesses and organizations that need physical branding, wayfinding, promotional graphics, and other forms of environmental communication. The brand's operating model combines locally owned franchise outlets with centralized support from the wider United Franchise Group organization. Signarama locations produce and supply a broad range of signs and related marketing materials rather than functioning as a single-product manufacturer. Typical work includes indoor and outdoor business signs, banners, vehicle graphics, displays, promotional graphics, and other custom visual-identification materials. The franchise format allows individual locations to serve local customers while using the Signarama name, systems, and production capabilities. According to the referenced Wikipedia material, Signarama has expanded internationally and has franchises in 13 countries, including the United States, France, French Guiana, and Australia. The same material describes 387 U.S. locations and 274 locations elsewhere, for a combined network of 695 locations. It also states that more than 200 employees work from offices in five countries to support the system. Because the cited figures are presented without a clear reporting date, they should be treated as historical reference figures rather than a current location count. A notable development in the network has been the adoption by some franchisees of equipment capable of producing more accessible signage. This includes capabilities associated with braille and three-dimensional printing. Such production options broaden the brand's role from conventional commercial signage toward customized accessibility and information-display applications, although the availability of these services may vary by location. Signarama has also received franchise-industry recognition. Entrepreneur magazine placed it at number 249 in its 2018 ranking of the top 500 franchises in the United States. Franchising USA ranked it third in its 2014–2015 veterans franchise category. These rankings indicate visibility within the franchise sector, but they do not constitute independent measures of sales, profitability, or market share. The brand's positioning is therefore centered on convenient, locally delivered, business-to-business sign and graphics services supported by a recognizable international franchise identity. Its customer base can include small businesses, retailers, offices, institutions, event organizers, and other organizations requiring branded physical communications. Signarama remains an active brand within United Franchise Group, although the available reference material does not establish a precise current headquarters, ownership structure beyond its group affiliation, or a current official website URL.

History

Signarama was founded in 1986 in the United States by Ray Titus and Roy Titus. The first outlet opened in Farmingdale, New York. A second store followed in North Palm Beach, Florida, less than a year later, establishing the early basis for a geographically distributed retail and franchise model. The company developed around the production and sale of custom signs and visual-marketing materials for commercial customers. Rather than concentrating on one standardized sign product, the Signarama model supports local outlets that can provide multiple forms of physical branding, including exterior identification, interior graphics, banners, vehicle graphics, displays, and wayfinding materials. This range enables franchisees to serve small businesses and other organizations with locally tailored projects. Signarama operates under United Franchise Group, whose support structure provides the broader franchise context for the brand. Over time, the network expanded beyond the United States. The referenced material describes a presence in 13 countries, including France, French Guiana, and Australia. It reports 387 U.S. locations and 274 international locations, with 695 locations worldwide in total, although no reporting date is supplied for those figures. It also describes more than 200 employees working from offices in five countries to support the network. The brand's production capabilities have evolved alongside changes in sign-making technology. Some franchise locations have upgraded equipment to produce accessible signage, including braille, and to support three-dimensional printing. These capabilities suggest an expansion from conventional printed and fabricated signs into more specialized information, accessibility, and custom-display work. The referenced material does not indicate that every Signarama location offers the same equipment or services. Signarama has received recognition in franchise-industry rankings. Franchising USA placed it third in a 2014–2015 ranking related to franchises for veterans. Entrepreneur magazine later listed it at number 249 in its 2018 top 500 U.S. franchise ranking. These distinctions contributed to the brand's visibility among prospective franchisees, but they are rankings rather than audited operating or financial results. Today, Signarama is described as an active international sign and advertising franchise brand within United Franchise Group. Its historical development reflects the expansion of a local sign shop concept into a multi-country network combining local production and sales with common branding and franchise support. The supplied reference material does not provide a confirmed current headquarters, current executive roster, financial data, or an official website URL.

  • 2018

    Entrepreneur franchise ranking

    [1]

    Entrepreneur magazine ranked Signarama number 249 in its 2018 top 500 franchises in the United States.

  • 2014

    Veterans franchise ranking recognition

    [1]

    Signarama was ranked third in Franchising USA's 2014–2015 top franchise category for veterans.

  • 1986

    Signarama is founded

    [1]

    Ray Titus and Roy Titus founded Signarama in the United States, opening the first store in Farmingdale, New York.

  • 1986

    Second location opens

    [1]

    A second Signarama location opened in North Palm Beach, Florida, less than a year after the first store.

Products and positioning

A locally operated, internationally scaled franchise network for custom signs, branded graphics, displays, and related visual-communication services.

  • Commercial signage

    Business and exterior signs

    Custom signs used to identify businesses, premises, storefronts, and other commercial locations. Depending on the franchise location and project, these may include fabricated, printed, mounted, illuminated, or otherwise customized exterior sign solutions.

  • Promotional signage

    Banners and promotional graphics

    Printed banners and related promotional graphics for sales events, openings, campaigns, temporary displays, and local marketing. These products allow customers to deploy branded messages without commissioning permanent signage.

  • Mobile advertising

    Vehicle graphics

    Graphics applied to cars, trucks, vans, and other vehicles to provide branded identification or mobile advertising. The available reference material identifies vehicle graphics as part of the brand's typical sign and visual-communication scope, but does not specify a standardized product range across all locations.

  • Informational signage

    Wayfinding and accessibility signage

    Directional, informational, and accessibility-oriented signs for commercial, institutional, and workplace environments. Some franchisees have upgraded equipment to support accessible signage, including braille, and related specialized production.

Sources1 sources

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