Shopping Plaza Awaazu
A community-built local shopping center in Awa, Tokushima, opened in 1999 and operated by Awaazu Create Co., Ltd.
Last updated September 29, 2026
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Overview
Shopping Plaza Awaazu is a shopping center located in Awa-cho, Awa City, Tokushima Prefecture, Japan. It opened on March 12, 1999 as a commercial facility anchored by Maruyoshi Center. The name derives from "Awa" (the region) and "OUR" (meaning "ours"), reflecting its identity as a community-owned and community-oriented shopping mall. The facility was originally established by local residents who formed a cooperative, and in December 2014 the operating rights were transferred from the Awa-cho Community Mart Cooperative to Awaazu Create Co., Ltd. The center brings together a supermarket, home center, recycling shop, pharmacy, cosmetics store, clothing store, renovation shop, stationery and bookstore, offering a wide range of everyday goods and services under one roof. It also features a farmers' market (Awaazu Sanchoku-ichi) selling fresh vegetables, flowers, local sweets, and pottery by local artisans, as well as prepared foods and sandwiches made with local ingredients that can be eaten in an in-store eat-in space. A curry and naan specialty restaurant, Madal India, operates within the facility. Beyond retail, Shopping Plaza Awaazu provides community services such as a shopping shuttle bus, a paid shopping proxy service, and various events. Its service counter handles courier shipments and high-speed bus ticket arrangements. The facility is barrier-free and welcomes children. It is located near the Treehouse Forest on its north side, about a 10-minute drive from JR Awa-Yamakawa Station and about a 25-minute drive from the Tokushima Expressway's Doi Interchange. As of the official tourism association description, the mall has been in operation for 18 years, underscoring its role as an indispensable local institution in Awa City.
History
Shopping Plaza Awaazu opened on March 12, 1999 in Awa-cho, Awa City, Tokushima Prefecture, as a commercial facility anchored by Maruyoshi Center. The project was initiated by local residents who formed a cooperative, embodying a community-driven approach to creating a shopping destination. The name "Awaazu" combines "Awa" (the local region) with "OUR" (meaning "ours"), signifying that the mall belongs to the community. In December 2014, the operating rights were transferred from the Awa-cho Community Mart Cooperative (阿波町コミュニティマート協同組合) to Awaazu Create Co., Ltd. (株式会社アワーズクリエイト), marking a shift in the operational structure while maintaining the community-focused mission. Over the years, the center has expanded its offerings to include a supermarket, home center, recycling shop, pharmacy, cosmetics store, clothing store, renovation shop, stationery and bookstore, along with a farmers' market and a curry restaurant. It has also introduced community services such as a shopping shuttle bus and a paid shopping proxy service. As of the official tourism association description, the mall has been in operation for 18 years, reflecting its enduring role as a local institution.
Opened on March 12 as a commercial facility anchored by Maruyoshi Center.
Operating rights transferred from Awa-cho Community Mart Cooperative to Awaazu Create Co., Ltd.
Products and positioning
A community-oriented local shopping mall offering everyday goods, services, and local produce, positioned as an indispensable part of daily life in Awa City.
Awaazu Sanchoku-ichi (farmers' market)
Sells fresh vegetables, flowers, local sweets, and pottery by local artisans; also offers prepared foods and sandwiches with an eat-in space.
Madal India
A curry and naan specialty restaurant offering authentic Indian cuisine with daily lunch sets and five spice levels.
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