shareonimo.at GmbH

shareonimo.at GmbH is an Austrian company operating a peer-to-peer rental marketplace, described on its own website as "Österreichs größter Verleih-Marktplatz" (Austria's largest rental marketplace). The platform lets private individuals lend out items they already own and borrow items they need from people nearby, positioning itself as an alternative to buying — cheaper for the borrower, income-generating for the lender, and more resource-efficient overall. The company frames its activity in the circular-economy space, and Wikidata describes it as "Austrian company in the field of circular economy and rentals". The idea behind shareonimo was born in 2016, according to co-founder Markus Henien, but the team only started building the business in 2021. The founding group consists of three co-founders: Markus Henien (Co-Founder & Product Vision), Sascha Ernszt (Co-Founder & Cooperations, focused on growth partnerships and sales) and Markus Hebenstreit (Co-Founder & technology lead). The team presents itself as a small, dynamic Austrian group working to make renting as easy as buying. The marketplace spans a broad range of categories, including tools and construction equipment, electronics and multimedia, bicycles, sports and leisure gear, clothing and costumes, music, and games. Typical listings visible on the homepage include a Canon EOS 2000D DSLR camera with an 18–55mm lens in Vienna at €33 per day, 2-tonne and 8.5-tonne excavators in Ramsau im Zillertal at €150 and €230 per day, a CYBEX child car seat and Hauck and BabyBjörn travel cots in Vienna at €11 per day, Einhell drills, batteries and chargers in Vienna from €5.50 per day, a Pikler triangle with slide and a plush rocking horse in Wiener Neustadt at €1.10 per day, and a 750 kg trailer with tarpaulin in Neukirchen at €38.50 per day. This mix illustrates the platform's positioning: everyday and occasional-use items that are expensive or impractical to buy outright. shareonimo emphasises convenience and trust. Users can find, reserve and collect items through the platform, and the company highlights verified profiles and online payment as safety features for both sides of a transaction. Its stated value proposition is threefold: simplicity and convenience, saving money while earning from unused possessions, and security for all participants. The company is privately held and based in Austria, operating in the Austrian market. It is a small, founder-led startup rather than a listed corporation, and its public profile rests mainly on its own website and its Wikidata entry.

shareonimo.at GmbH is a young Austrian startup in the peer-to-peer rental and circular-economy space. According to the company's own "About us" page, the idea for shareonimo was born in 2016. Co-founder Markus Henien states that he began the journey with a loyal team in 2021, with the goal of bringing lending into every household in Austria. The founding team consists of three co-founders — Markus Henien (Co-Founder & Product Vision), Sascha Ernszt (Co-Founder & Cooperations) and Markus Hebenstreit (Co-Founder & Technology Lead) — supported by an office dog, Lucy, described as Chief Happiness Officer. The company built and launched an online marketplace at shareonimo.at that connects people who want to rent out unused items with people who need those items temporarily. The platform is presented as "Österreichs größter Verleih-Marktplatz" (Austria's largest rental marketplace). Its model is peer-to-peer: private individuals list items, set daily prices, and hand them over to borrowers, with the platform providing discovery, reservation, verified profiles and online payment. The marketplace covers a wide range of categories — tools and construction, electronics and multimedia, bicycles and bikes, sports and leisure, clothing and costumes, music, and games — reflecting a strategy of serving occasional, high-value or space-consuming needs rather than everyday consumables. Listings shown on the homepage include cameras, excavators, child car seats, travel cots, power tools and trailers, with daily prices ranging from around €1.10 to €230. Wikidata classifies shareonimo.at GmbH as an Austrian company in the field of circular economy and rentals, aligning with the company's own environmental framing: it encourages users to save money and protect the environment by sharing instead of buying. The company remains privately held and founder-led, operating in the Austrian market.

• 2021

  Markus Henien starts the venture with a team, aiming to bring lending into every Austrian household.

• 2016

  The idea for shareonimo is born, according to co-founder Markus Henien.

Austria's largest rental marketplace, making sharing, renting and lending as simple and safe as online shopping.

• shareonimo.at rental marketplace

  Online peer-to-peer platform for renting and lending items across categories such as tools, electronics, bikes, sports, clothing, music and games, with verified profiles and online payment.

1. 1Mieten und vermieten auf shareonimo.atshareonimo.at
2. 2Über uns | shareonimo.atshareonimo.at
3. 3shareonimo.at GmbH – Wikidatawikidata.org