Shaniv Paper Industry

Shaniv Paper Industry Ltd. (Shaniv) is an Israeli publicly traded company engaged in the manufacture, marketing and distribution of disposable consumer products. Its portfolio spans paper products, cleaning and disinfection products, personal care and cosmetics, disposable aluminum products, and automotive maintenance and care products. The company serves both the household retail market and the institutional sector, and its shares are traded on the Tel Aviv Stock Exchange. The company was founded in 1988 by industrialist Yizhar Shiff, who had previously managed and co-owned the Shapir cardboard and paper factory founded by his father in Tel Aviv in the early 1940s. After leaving the Hadera Paper group, Shiff decided to establish a paper factory for household use. He raised capital from investors, including diamond merchant Avraham Brent, who held 30% of the shares, and received a grant from the Ministry of Trade and Industry to build a plant in a development area, with 15 dunams allocated in the city of Ofakim. The Sano company also invested in the plant for 30% of the shares. The plant began operating at the end of 1991 and quickly became the second-largest paper plant in Israel. In 1995 the company's shares were listed on the Tel Aviv Stock Exchange. Sano and its subsidiaries were among the plant's main customers, and over time Sano's share of purchases from Shaniv grew. In 1999 Sano acquired the Sha'ar HaNegev (Shanir) kibbutz paper plants, becoming the largest customer of the plant, and in 2002 it also acquired control of another paper company, Israpaper. At the same time Sano acquired 10% of Shaniv's shares on the stock exchange without informing its partners, contrary to the original investment agreement. This sparked a dispute between Avraham Brent and Bruno Landsberg, owners of Sano. At the end of 2005 Sano sought to acquire Panda Paper Mills as well, but Shaniv's partners requested a court injunction against the move, arguing it violated their agreement. At that time CEO and founder Yizhar Shiff retired and sold his shares. The dispute ended in 2008 when Sano sold its stake in Shaniv to its partners and became a competitor with the acquisition of the Panda plant. After the dissolution of the partnership with Sano, the Shaniv plant transformed from a producer of raw materials into a manufacturer of finished paper products and expanded its operations. During 2014 Shaniv significantly increased its net profit, mainly thanks to connecting the plant to the national natural gas transmission infrastructure in mid-2013, which helped lower production costs. Gas is supplied to the plant from the Tamar gas reservoir. In addition, in 2015 it inaugurated a power generation facility with a capacity of about 5 megawatts, operating on cogeneration (combined production of electricity and heat), with the electricity used for the plant's ongoing operations while the steam is used to dry the paper produced. In December 2017 the company completed a merger with Sasatech and its subsidiary Sasa Cosmetics, which engages in the manufacture of cleaning products. The merger made Shaniv one of the largest manufacturers of disposable consumer products in Israel, with activities in manufacturing cleaning products and personal care products in addition to paper products. Sasatech was founded in 1982 by Kibbutz Sasa and engages in the manufacture and marketing of household cleaning products, maintenance cleaning products for the automotive and transportation market (oils, sprays, pastes, etc.); and in addition its subsidiary Sasa Cosmetics specializes in cosmetics and personal care products. In February 2021 Shaniv acquired 51% of the shares of Opal Packaging, which engages in the manufacture and import of aluminum trays and foils, nylon products and packaging. Today Shaniv operates through a portfolio of brands.

Shaniv Paper Industry was founded in 1988 by industrialist Yizhar Shiff. Shiff had previously managed and co-owned the Shapir cardboard and paper factory, which was founded by his father in the early 1940s in the Neve Tzedek neighborhood of Tel Aviv. The Shapir factory produced cardboard from paper waste and was one of the first factories in Israel engaged in recycling. The factory expanded its output over the years, and the Klal group acquired control of it. However, in 1973 Hadera Paper began building a cardboard plant with three times the output of the Shapir plant, and in 1979 Shapir agreed to merge with Hadera Paper. Shiff continued to work as plant manager but fell into a dispute with Hadera Paper, which he claimed had deceived him when it acquired the plant and in fact sought to create a monopoly in the paper field in Israel. After leaving Hadera Paper, Shiff decided to establish a paper factory for household use. To finance its establishment he raised several investors, chief among them diamond merchant Avraham Brent, who held 30% of the shares. He also approached the Ministry of Trade and Industry and received a grant to establish a factory in a development area, and was allocated 15 dunams in the city of Ofakim. Later the Sano company also invested in the factory for 30% of the shares. The factory began operating at the end of 1991, and within a short time became the second-largest factory in Israel. In 1995 the company's shares were issued on the Tel Aviv Stock Exchange. Sano and its subsidiaries were among the factory's main customers, and over time Sano's share of purchases from Shaniv grew; the second main customer was the paper plant of Kibbutz Shanir, which processed the paper into final products. The original Shapir factory closed in 2002, after the Tel Aviv Towers residential towers were built next to it. In 1999 Sano acquired the Kibbutz Shanir paper plants, becoming the largest customer of the factory, and in 2002 it also acquired control of another paper company, Israpaper. At the same time Sano acquired 10% of Shaniv's shares on the stock exchange without informing its partners in the factory, contrary to the original investment agreement. As a result, a dispute erupted between Avraham Brent and Bruno Landsberg, owners of Sano. At the end of 2005 Sano sought to acquire Panda Paper Mills as well, but the partners in the Shaniv factory asked the court for an injunction against the move, claiming it contradicted their agreement. The claim was that by acquiring a competitor to Shaniv, Sano was trying to harm a company in which it was itself a partner. At that time CEO and founder Yizhar Shiff also retired and sold his shares. The dispute ended in 2008 when Sano sold its stake in Shaniv to its partners and became a competitor with the acquisition of the Panda plant. After the dissolution of the partnership with Sano, the Shaniv plant transformed from a manufacturer of raw materials into a manufacturer of finished paper products and increased the scope of its operations. During 2014 Shaniv managed to significantly increase its net profit, mainly thanks to connecting the plant to the national natural gas transmission infrastructure in mid-2013, which helped it lower production costs. Gas is supplied to the plant from the Tamar gas reservoir. In addition, in 2015 it inaugurated a power generation facility with a capacity of about 5 megawatts, operating on cogeneration (combined production of electricity and heat), with the electricity used for the plant's ongoing operations while the steam is used to dry the paper produced. In December 2017 the company completed a merger with Sasatech and its subsidiary Sasa Cosmetics, which engages in the manufacture of cleaning products. The merger made Shaniv one of the largest manufacturers of disposable consumer products in Israel, with activities in manufacturing cleaning products and personal care products in addition to paper products. Sasatech was founded in 1982 by Kibbutz Sasa and engages in the manufacture and marketing of household cleaning products, maintenance cleaning products for the automotive and transportation market (oils, sprays, pastes, etc.); and in addition its subsidiary Sasa Cosmetics specializes in cosmetics and personal care products. In February 2021 Shaniv acquired 51% of the shares of Opal Packaging, which engages in the manufacture and import of aluminum trays and foils, nylon products and packaging.

• 2021

  Acquires 51% of Opal Packaging.

• 2017

  Completes merger with Sasatech and Sasa Cosmetics.

• 2015

  Inaugurates ~5 MW cogeneration power facility.

• 2013

  Plant connected to national natural gas transmission infrastructure.

• 2008

  Dispute with Sano ends; Sano sells its stake in Shaniv.

• 2005

  Sano seeks to acquire Panda Paper Mills; Shaniv partners obtain injunction; founder Yizhar Shiff retires and sells shares.

• 2002

  Sano acquires control of Israpaper; original Shapir factory closes.

• 1999

  Sano acquires Kibbutz Shanir paper plants, becoming Shaniv's largest customer.

• 1995

  Shares listed on the Tel Aviv Stock Exchange.

• 1991

  Factory begins operating in Ofakim, becoming Israel's second-largest paper plant.

• 1988

  Company founded by Yizhar Shiff.

Leading Israeli manufacturer of disposable consumer products for household and institutional markets, operating a portfolio of brands across paper, cleaning, personal care, aluminum and automotive categories.

• Touch (טאצ׳)

  Household paper products brand.

• Touch Professional

  Institutional paper, cleaning, disinfection and cosmetics brand.

• Novo

  Household cleaning brand.

• Green Care

  Household cleaning brand.

• Maxol Max

  Automotive maintenance brand.

• Lovely

  Personal care and cosmetics brand.

• TNX by Lior Koka

  Additional brand catalog.

• MB

  Additional brand catalog.

• MD Clean

  Additional brand catalog.

1. 1Official websiteshaniv.com
2. 2Wikidatawikidata.org
3. 3Hebrew Wikipediahe.wikipedia.org