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Seoul Design

Seoul Design is a South Korean design-sector brand and online platform associated with the Seoul Design Foundation, promoting Seoul's design industry and culture.

Last updated September 29, 2026

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Overview

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History

Seoul Design is associated with the Seoul Design Foundation, a municipal organization established to advance design in the South Korean capital. The foundation is known for operating Dongdaemun Design Plaza (DDP), a major landmark and venue for design exhibitions and events in Seoul. Through the seouldesign.or.kr website, the Seoul Design brand provides news, event listings, and information about design programs, serving as a digital front door for the city's design activities. The English-language section of the site indicates an intent to engage international audiences. Specific founding dates, organizational changes, and leadership details are not available in the provided evidence and are therefore omitted.

Products and positioning

A city-backed design promotion and information brand for Seoul's design industry and culture.

Product categories. Design news and information portal · Design event and exhibition promotion · Design industry networking platform

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