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Senzora b.v.

Dutch family-owned manufacturer of high-quality laundry and cleaning products, operating since 1876.

Last updated September 29, 2026

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Overview

Senzora b.v. is a Dutch manufacturer of laundry and cleaning products based in Deventer, Netherlands. The company describes itself as a family business that has existed since 1876 and has grown into a significant player in the national and international detergent market. It develops and produces high-quality washing and cleaning agents for customers in both the Dutch and international markets. With a team of approximately 100 employees, Senzora focuses on making cleaning products with the lowest possible environmental impact while maintaining excellent washing performance. The company operates through two main business-to-business solutions: contract manufacturing and private label. In contract manufacturing, Senzora produces according to a client's existing formula or detailed product specification, handling everything from coordination to production and packaging. In private label, Senzora helps clients bring a laundry or cleaning product to market under their own brand, supporting the entire process from initial product development to production and packaging. Senzora also owns its own consumer brands, notably Tricel and KLOK, which the company states are well-known in many households. Tricel soda and green soap are among the products highlighted. The company emphasizes sustainability, as reflected in its tagline 'Clean, also for those who come after us' (Schoon, ook voor wie na ons komt). Senzora's product range includes laundry detergents, dishwashing detergents, and cleaning agents.

History

Senzora b.v. traces its origins to 1876, when the family business was established in Deventer, Netherlands. Over the decades, it evolved into a manufacturer of laundry and cleaning products, growing into a notable player in the Dutch and international detergent market. The company remains family-owned and is currently based in Deventer, where it operates with a team of approximately 100 employees. It has developed its own consumer brands, including Tricel and KLOK, while also providing contract manufacturing and private label services for other companies. The company emphasizes sustainability in its operations, aiming to reduce environmental impact while maintaining effective cleaning performance.

  • 1876

    Family business founded in Deventer, Netherlands.

Products and positioning

High-quality laundry and cleaning products with minimal environmental impact, produced for both private label and contract manufacturing clients.

  • Laundry detergents

  • Dishwashing detergents

  • Cleaning agents

  • Tricel

  • KLOK

Sources2 sources

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