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Selected Car Group

Danish premium-car group uniting leasing, investment, collection, racing and events under one automotive universe.

Last updated September 29, 2026

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Overview

Selected Car Group A/S is a Danish automotive company headquartered in Middelfart, founded in 2020 by Torben Østergaard Nielsen. It describes itself as a collection of Denmark's strongest car companies under one shared universe, with the stated goal of letting customers 'feel more' — more driving pleasure, more freedom, more quality of life. The group operates across several complementary activities: Selected Car Leasing, a specialist in financial leasing of premium cars, sports cars and vans for both private and business customers; Selected Car Investment, which buys and sells classic and collector cars worldwide, including as pool investments; Selected Car Collection, with showrooms in Middelfart and Silkeborg presenting two of Europe's finest collections of classic sports and collector cars for meetings and events; Selected Car Racing, a motorsport operation; and an events and conference business offering masterclasses and track days. The company is equally owned by Selfinvest and Lars Larsen Group, two established Danish investment families, and is specialized in the premium segment of the car market. Its most significant subsidiary is the leasing business Selected Car Leasing, while car trading is conducted through Selected Car Investment and the group also owns the Selected Car Collection. According to Danish Wikipedia, the group has around 120 employees, seven locations in Denmark and annual revenue of approximately DKK 2.6 billion. The official website frames the group as 'one car universe, countless car dreams', positioning it at the intersection of premium mobility, collector-car culture and automotive lifestyle experiences.

History

Selected Car Group A/S was founded in 2020 by Torben Østergaard Nielsen, a Danish businessman, and is headquartered in Middelfart, Denmark. From the outset the company was structured as a group of automotive businesses rather than a single dealership, and it is equally owned by Selfinvest and Lars Larsen Group, two Danish investment entities. The group specialized in the premium segment of the car market and built its activities around several named divisions. Its most significant subsidiary is Selected Car Leasing, a leasing specialist for private and business customers covering financial leasing of premium cars, sports cars and vans. Car trading is carried out through Selected Car Investment, which buys and sells classic and collector cars worldwide, including as pool investments. The group also owns Selected Car Collection, with locations in Middelfart and Silkeborg that present classic sports and collector cars for meetings and events. Additional activities include Selected Car Racing, a motorsport operation, and an events and conference business offering masterclasses and track days. According to Danish Wikipedia, the group operates seven locations in Denmark, employs around 120 people and generates annual revenue of approximately DKK 2.6 billion. The official website presents the group under the slogan 'Mærk mere' ('Feel more') and describes itself as a collection of Denmark's strongest car companies under one shared universe, aiming to give customers more driving pleasure, freedom and quality of life.

  • 2020

    Selected Car Group A/S founded by Torben Østergaard Nielsen.

  • Group structured around Selected Car Leasing, Selected Car Investment, Selected Car Collection, Selected Car Racing and events.

Products and positioning

Premium automotive group offering leasing, investment, collection, racing and events under one shared universe.

  • Selected Car Leasing

    Leasing specialist for private and business customers, offering financial leasing of premium cars, sports cars and vans.

  • Selected Car Investment

    Buys and sells classic and collector cars worldwide, including as pool investments.

  • Selected Car Collection

    Classic sports and collector car collections in Middelfart and Silkeborg, available for meetings and events.

  • Selected Car Racing

    Motorsport operation driven by passion and precision, aiming to raise the standard of Danish motorsport.

  • Selected Car Outlet

    Outlet arm listed on the group's website.

  • Premium Leasing

    Premium leasing offering listed on the group's website.

  • CC-Cars

    Classic and collector car business listed under Selected Car Investment.

  • DC Workshop

    Workshop listed under the group's racing activities.

Sources3 sources

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