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SDR.ai

SDR.ai is a B2B sales-development service that runs a signal-driven, LinkedIn-first prospecting motion — one human SDR backed by ten AI-powered LinkedIn accounts — for Series A and B companies.

Last updated September 29, 2026

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Overview

SDR.ai is a commercial B2B sales-development offering operated by SDRAI LLC, a Colorado limited liability company with principal offices at 930 Utica Drive, Castle Rock, CO 80108. The brand sells outsourced, technology-assisted prospecting: rather than hiring an in-house SDR team, a client engages SDR.ai to run a LinkedIn-first outbound motion aimed at booking qualified sales meetings. Its public positioning is built around a "90-Day Pipeline Pilot" that lets a prospective client see pipeline before committing to a longer engagement. The core of the offer is what the company calls "signal-driven GTM, not spray-and-pray outbound." SDR.ai states that it only reaches out against a signal — either the client's own inbound leads or buyer intent sourced from the web and from SDR.ai's partners — and that the target list is treated as a living target set rather than a static CSV. Execution is described as LinkedIn-first and at scale: one human SDR runs the motion across ten AI-powered LinkedIn accounts using real profiles, conservative volume caps, and sequences the client approves line by line before anything ships. A real SDR then picks up every accepted connection and works the thread, so human hours go to judgment and relationships rather than manual prospecting. The company traces its method to an internal enterprise program. According to SDR.ai, the motion was originally built and run inside Informatica's BDR function under the name "AI-Prospector," where it earned Informatica's Aspire & Innovate Award and, in SDR.ai's telling, generated $440M in pipeline annually and converted to $21M a year in bookings. SDR.ai frames its own existence as packaging that enterprise-proven machine for smaller companies: Series A and B teams with a tight ICP and a board counting meetings, who cannot afford to build such a system themselves and cannot wait to learn it. SDR.ai markets primarily to founders and revenue leaders at venture-backed software and technology companies. Its homepage copy speaks directly to the "post-raise pipeline trap" — the argument that founder-led sales has a ceiling and that hiring four SDRs costs $360K+ a year fully loaded, takes six months to ramp, and often churns before it pays back. Against that math, SDR.ai positions a single SDR plus AI-powered LinkedIn accounts as a cheaper, faster route to meetings. The company also operates or is associated with "The AI for Sales Podcast," which appears in its Wikidata entry. Commercially, SDR.ai is a private, services-led business rather than a product company. Its contracting is handled through a Master Services Agreement between the client and SDRAI LLC, referenced by Work Orders, covering sales planning, sales delivery, and sales optimization services. The MSA on the company's site is dated as last updated July 2026 and states that the agreement is effective on acceptance. No parent company, outside owner, or public listing is disclosed in the available evidence.

History

SDR.ai is a young commercial brand whose public story is told almost entirely through its own website. The company operates as SDRAI LLC, a Colorado limited liability company with principal offices at 930 Utica Drive, Castle Rock, CO 80108, and it sells B2B sales-development services under the SDR.ai name. No founding date, founder names, funding events, or ownership changes are disclosed in the available evidence, so the brand's history must be reconstructed from the method it describes rather than from a corporate timeline. The origin story SDR.ai tells is that its prospecting motion was not invented for its own clients but was first built and run inside an enterprise. According to the company's About page, the motion was developed inside Informatica's BDR function under the name "AI-Prospector," described as an AI-powered prospecting motion. SDR.ai states that this program earned Informatica's Aspire & Innovate Award and that, in the company's own account, it became a pipeline engine generating $440M annually and converting to $21M a year in bookings. These figures are the company's own characterization of an internal enterprise program and are presented here as claims made by SDR.ai rather than independently verified results. From that observation, SDR.ai describes its founding rationale: the machine was built inside an enterprise, for an enterprise, and the teams who need it most — Series A and B companies with a tight ICP and a board counting meetings — cannot afford to build it and cannot wait to learn it. SDR.ai's answer was to package the same motion as a service for those smaller companies. The packaged offer is defined by three elements the company lays out on its About page: Data (only the client's ICP, reached only against a signal — inbound leads or intent sourced from the web and partners, with the list treated as a living target set rather than a static CSV), Digital (LinkedIn-first at scale, with one SDR running the motion across ten AI-powered LinkedIn accounts using real profiles, conservative volume caps, and sequences the client approves line by line), and Dialogue (a real SDR picks up every accepted connection and works the thread, so human hours go to judgment and relationships instead of manual prospecting). The commercial packaging centers on a "90-Day Pipeline Pilot," promoted across the site with the promise that a prospect can "see the pipeline before you commit" and book a discovery call. The homepage frames the problem the service addresses as the "post-raise pipeline trap": founder-led sales got a company to its first million but has a ceiling, while the standard fix of hiring an SDR team fails on math — four SDRs run $360K+ a year fully loaded, take six months to ramp, and churn before they do, all within a window between rounds that is shorter than their ramp time. SDR.ai also argues that mass cold email "torches runway," burning domain reputation, CAC, and credibility at the moment boards grade efficiency rather than activity. Against this, the company positions signal-driven GTM: reaching buyers where they actually are, on LinkedIn, with relevant messages from real, warmed profiles. Contractually, the business is documented through a Master Services Agreement between the client and SDRAI LLC, referenced by Work Orders and stated to be effective on acceptance, with the version published on the site last updated July 2026. The MSA describes the services as sales planning, sales delivery, and sales optimization. The company also appears in Wikidata in connection with "The AI for Sales Podcast." Beyond these points, the public record available here does not include incorporation dates, leadership appointments, funding rounds, acquisitions, or expansions, and none should be assumed.

  • The AI-Prospector motion is built and run inside Informatica's BDR function, according to SDR.ai; the company says it earned Informatica's Aspire & Innovate Award.

  • SDR.ai states the Informatica program generated $440M in pipeline annually and converted to $21M a year in bookings.

  • SDR.ai is formed to package the enterprise-proven motion as a service for Series A and B companies.

  • The company publishes a Master Services Agreement under SDRAI LLC, a Colorado limited liability company, referenced by Work Orders.

  • The MSA published on sdr.ai is dated as last updated July 2026.

Products and positioning

Signal-driven GTM for Series A and B companies — an enterprise-proven, LinkedIn-first prospecting motion packaged as an outsourced service, positioned against the cost and ramp time of hiring an in-house SDR team.

  • 90-Day Pipeline Pilot

    A pilot engagement promoted site-wide with the promise that prospects can see pipeline before committing, starting with a discovery call.

  • Signal-driven GTM service

    Outbound prospecting that only reaches out against a signal — the client's inbound leads or buyer intent sourced from the web and SDR.ai's partners — with the target list treated as a living target set.

  • LinkedIn-first AI account motion

    One SDR runs the motion across ten AI-powered LinkedIn accounts using real profiles, conservative volume caps, and client-approved sequences.

  • Sales planning, delivery and optimization services

    The service categories named in the SDRAI LLC Master Services Agreement.

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