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Scent Beauty

Scent Beauty is a fragrance and beauty brand that collaborates with celebrities and designers, offering a range of perfumes, makeup, and body products.

Last updated September 2, 2026

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Overview

Scent Beauty is a fragrance and beauty company that sells products under its own brand and in collaboration with celebrities and designers. The website features fragrances by Sabrina Carpenter, Dolly Parton, Kylie Minogue, Megan Moroney, and others, as well as makeup and body care items. The CEO, Steve Mormoris, describes the brand as redefining fragrance as scent, with a focus on expressive and intimate moments. Products are formulated with sustainably-sourced ingredients by perfumers at Firmenich.

History

Scent Beauty is a fragrance and beauty company. Its CEO is Steve Mormoris, who states that the company is redefining fragrance as scent, exploring scent in many forms in collaboration with celebrities, fashion designers, perfume artisans, and cultural icons. The company's products are formulated with sustainably-sourced ingredients by perfumers at Firmenich. The website offers a range of products including perfumes, eau de toilette, cologne, makeup, and body care, with brands such as ALLSAINTS, DOLLY PARTON, KYLIE MINOGUE, MEGAN MORONEY, RON DORFF, SABRINA CARPENTER, and STETSON.

Products and positioning

  • Sweet Tooth Lemon Pie Eau de Parfum

    A fragrance by Sabrina Carpenter with notes of lemon, vanilla, and graham cracker crust.

  • Me Espresso Eau de Parfum

    A fragrance by Sabrina Carpenter.

  • Short n' Sweet Collection

    A fragrance collection by Sabrina Carpenter.

  • Calliope

    The debut fragrance by Megan Moroney.

Recent events

  • Unconfirmed

    TATE 01 perfume launch[5]

    Reported:

    TATE 01, Tate McRae’s debut perfume, launched at Ulta Beauty. It was created in collaboration with Scent Beauty.

  • Mikimoto announces its first fragrance[6]

    Reported:

    Mikimoto announced its first fragrance, Mikimoto Eau de Parfum, with a U.S. launch planned for that week. The fragrance was available for purchase through MikimotoAmerica.com and ScentBeauty.com.

Sources7 sources

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