Sapporo America
Sapporo U.S.A., Inc. is the U.S. arm of the Sapporo beer brand, founded in 1984 to preserve the brand's quality standards across the country.
Last updated September 15, 2026
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Overview
Sapporo U.S.A., Inc. was founded in 1984 to help preserve the high standard of quality of Sapporo beer throughout the United States. Sapporo beer first made its way to America in 1964, and today Sapporo stands as the #1 selling Asian Beer in the United States. Sapporo products sold in the U.S. are brewed in the U.S., Canada and Vietnam. The brand's U.S. portfolio includes Sapporo Premium Beer, Sapporo Black Beer, Sapporo Premium Light Beer, Sapporo Reserve Beer, and Sapporo Premium Non-Alcoholic.
History
Sapporo beer first made its way to America in 1964. In 1984, SAPPORO U.S.A., INC. was founded to help preserve the brand's high standard of quality throughout the country. Today, Sapporo stands alone as the #1 selling Asian Beer in the United States. Sapporo products sold in the U.S. are brewed in the U.S., Canada and Vietnam.
Products and positioning
The #1 selling Asian Beer in the United States.
Sapporo Premium Beer
Amazingly crisp, perfectly balanced taste.
Sapporo Black Beer
A bold, dark lager that exudes a refined hop bitterness.
Sapporo Premium Light Beer
A smooth and clean taste inherited from Sapporo Premium.
Sapporo Reserve Beer
A full-bodied all-malt beer with intense complexity.
Sapporo Premium Non-Alcoholic
A full-flavored, non-alcoholic beer without compromise.
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