San-Ei Gen F.F.I., Inc.
Japanese food ingredient developer and manufacturer established in 1911, supplying natural and artificial food colors, flavors, antioxidants and other ingredients worldwide.
Last updated September 16, 2026
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Overview
San-Ei Gen F.F.I., Inc. is a Japanese food ingredient company established in 1911 and headquartered in Toyonaka, Osaka. It describes itself as a leading developer, manufacturer and supplier of natural and artificial food ingredients, with a product lineup exceeding 20,000 items ranging from natural food colors and food flavors to natural antioxidants and other food ingredients. Its products are supplied to food and beverage manufacturers throughout the world, and over 30% of employees are dedicated to R&D.
History
San-Ei Gen F.F.I., Inc. was established in 1911 and has become one of the leading food ingredient innovators and manufacturers. The company states that for over 100 years it has been passionate about providing food ingredients of the highest quality. In food colors, it started production of artificial food colors in 1938 and started production of natural food colors in 1966, and it succeeded in the development and commercial production of the world's first natural color extracted from red cabbage. Its headquarters and main plant are located in Toyonaka, Osaka, with a Tokyo branch and Shiga and Okayama plants.
Products and positioning
Leading developer, manufacturer and supplier of natural and artificial food ingredients, with innovation, technological research and production technology at the heart of its corporate strategy.
Natural Colors
Natural food colors including safflower, purple sweet potato, black carrot, tomato, lycopene, red cabbage, carotene, red radish and paprika.
PureRadish™ Series
Odorless red radish color series launched in 2019.
San-Ei Blue® Series / Gardenia Blue
Gardenia blue colorant; Gardenia(genipin) blue was approved for use as a food colorant in the U.S. in 2025.
EMIQ®
Enzymatically modified isoquercitrin, an antioxidant of natural origin used in supplements.
Color Emulsions: Lycopene and Beta-Carotene
Color emulsions that provide achievable color tones with no ringing or staining inside the bottle regardless of Brix and pH of beverage.
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