Royal Asscher Diamond Company
A diamond-cutting house shaping diamonds since 1854, known for the Royal Asscher Cut and diamond jewellery.
Last updated September 15, 2026
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Overview
Royal Asscher Diamond Company is a diamond-cutting house whose history dates to 1854, described on its official site as a six-generation family story that began in Amsterdam. The company presents itself as associated with the Asscher name's reputation as 'cutters of the most beautiful diamonds in history' and offers diamond engagement rings, stud earrings and other jewellery featuring the Royal Asscher Cut, Royal Asscher Brilliant, Royal Asscher Cushion and Royal Asscher Oval cuts, alongside a bespoke service.
History
Royal Asscher Diamond Company's official history page describes a family diamond legacy that began in 1854 and is six generations deep, following one Amsterdam family onto a global stage. The page recounts the company's involvement with historic diamonds: the Cullinan Diamond, discovered on January 26th, 1905, in the Premier Mine in Pretoria, South Africa, and the Excelsior Diamond, discovered in 1893, which Asscher Diamond Company was commissioned to cut into smaller segments after it had sat in a London vault for ten years.
Products and positioning
A heritage diamond-cutting house offering diamond jewellery and bespoke service, centred on the Royal Asscher Cut.
Royal Asscher Christina Diamond Engagement Ring
Royal Asscher Makeda Diamond Engagement Ring
Royal Asscher Faustina Diamond Engagement Ring
Royal Asscher Celeste Diamond Engagement Ring
Royal Asscher Mariana Diamond Engagement Ring
Royal Asscher Beatrice Diamond Engagement Ring
Royal Asscher Charlene Diamond Engagement Ring
Royal Asscher Margriet Diamond Engagement Ring
Royal Asscher Constance Diamond Stud Earrings
Royal Asscher Rose Diamond Drop Earrings
Royal Asscher Vera Halo Diamond Stud Earrings
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