Roy Rogers
American fast food chain known for roast chicken and burgers.
Last updated August 25, 2026
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Overview
Roy Rogers is an American fast food restaurant chain founded in 1968 by Marriott Corporation in Maryland, known for its roast chicken, burgers, and breakfast menu. Named after the western cowboy Roy Rogers, it operates multiple locations on the East Coast of the United States.
Products and positioning
Recent events
Roy Rogers adds Texas Pete Buffalo Chicken Tenders as a summer menu special[1]
Reported:
Roy Rogers added Texas Pete Buffalo Chicken Tenders as a limited-time summer menu item. The tenders are made with Roy Rogers' original hand-breaded tenders dipped in Texas Pete sauce and are offered separately or as a combo.
Roy Rogers expands delivery through Uber Eats[2]
Reported:
Roy Rogers expanded delivery through a partnership with Uber Eats. Most corporately owned locations in Maryland and Virginia began offering the service, with franchised Mid-Atlantic locations expected to join later that month.
Sources2 sources
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