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Retail Operating Company

German fuel-station operator running around 200 Esso-branded sites under a subsidiary of Echo Tankstellen GmbH.

Last updated September 29, 2026

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Overview

Retail Operating Company Deutschland GmbH (ROC) is a German fuel-station operator headquartered in Hamburg. It is a wholly owned subsidiary of Echo Tankstellen GmbH. The company was founded in 2005 by Esso Deutschland GmbH and, following the 2018 sale of Esso Deutschland's station network to the EG Group, was sold to Echo Tankstellen GmbH. ROC operates roughly 200 Esso-branded filling stations in Germany, managed by employed station managers rather than independent dealers. Its stations are present in Bavaria, Baden-Württemberg, Hamburg, Hesse, North Rhine-Westphalia, Rhineland-Palatinate and Saarland.

History

Retail Operating Company Deutschland GmbH (ROC) was founded in 2005 by Esso Deutschland GmbH. It was established as a wholly owned subsidiary to operate Esso-branded filling stations in Germany. In 2018, Esso Deutschland GmbH sold its filling-station network to the EG Group; as part of that transaction, ROC was sold to Echo Tankstellen GmbH. ROC remains a wholly owned subsidiary of Echo Tankstellen GmbH and is headquartered in Hamburg. It operates around 200 Esso-branded stations in Germany, run by employed station managers, with a presence in Bavaria, Baden-Württemberg, Hamburg, Hesse, North Rhine-Westphalia, Rhineland-Palatinate and Saarland.

  • 2018

    Sold to Echo Tankstellen GmbH as part of the sale of Esso Deutschland's station network to the EG Group.

  • 2005

    Founded by Esso Deutschland GmbH.

Products and positioning

Operator of company-managed Esso-branded fuel stations in Germany.

  • Esso-branded filling stations

    Around 200 stations in Germany operated under the Esso brand.

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