REP Fitness
REP Fitness is a US-based strength and home gym equipment brand offering racks, benches, cable machines, bars, weights, dumbbells, conditioning gear, apparel, and nutrition.
Last updated September 15, 2026
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Overview
REP Fitness is a strength and home gym equipment brand whose innovations across equipment, apparel, and fitness technology begin at its Colorado HQ. Its catalog spans racks and rigs, benches, cable machines, bars and weights, dumbbells, conditioning equipment, accessories, apparel, and nutrition products such as protein bars, whey protein, pre-workout, hydration, and creatine. The brand positions itself as building tools for transformation for everyone from garage gyms to elite gyms, and it offers direct-purchase benefits including free shipping, fast delivery from US warehouses, lifetime warranty on select products, and 30-day money-back returns.
History
REP Fitness describes its innovations across equipment, apparel, and fitness technology as beginning in its Colorado HQ. The brand states it is built on relentless progress and that it creates tools for transformation, serving customers from garage gyms to elite gyms. It sells directly through its website, offering free shipping with no minimums, delivery in 1–5 business days from US warehouses, lifetime warranty on select products, and 30-day money-back returns. REP also offers assembly services for its products through a partnership with Assembly Help, and it operates local pickup in Moreno Valley, California and Carlisle, Pennsylvania with self-pickup discounts.
Products and positioning
Built on relentless progress, REP creates tools for transformation for garage gyms and elite gyms alike.
Strive™ Curved Treadmill
A curved treadmill offered by REP Fitness.
Strive™ Air Bike featuring VPR™
An air bike featuring VPR™ technology.
Men's Aerix Tee
A men's training tee priced at $52.00, made with 4-way stretch, breathable, moisture-wicking sustainable fabric and Silvadur™ anti-odor treatment.
E-Gift Card
A digital gift card available in denominations of $20, $50, $100, $250, and $500.
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