RedCircle
RedCircle is a podcast advertising platform that connects brands with podcasters through host-read ads.
Last updated September 16, 2026
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Overview
RedCircle is a podcast advertising platform built for growth, turning podcast host endorsements into measurable results for brands, fully managed. It launched in 2018 when podcaster advertising was still being figured out, and it built tools and refined the process to get podcasters paid. The platform reports 8 years in the industry, over 1 billion host-read ads delivered, and more than 10,000 partnered podcasters. Its method combines proprietary data, authentic host voices, and brand goals, with campaigns run by experts. Brands shown on its site include Kalshi, HelloFresh, ZipRecruiter, BetterHelp, and Wayfair.
History
RedCircle launched in 2018 when podcaster advertising was still being figured out. According to its website, it built the tools, refined the process, and got podcasters paid. The platform describes itself as having deep roots and having been in the space since before it was a space, reporting 8 years in the industry, over 1 billion host-read ads delivered, and more than 10,000 partnered podcasters.
Products and positioning
Authentic advertising, scaled with data.
Podcast advertising platform
A platform that turns podcast host endorsements into measurable results for brands, fully managed.
The RedCircle Method
Combines proprietary data, authentic host voices, and brand goals, with campaigns run by experts.
Sources2 sources
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