Red Games Co.
Red Games Co. is an independent mobile game studio creating family-friendly games in partnership with LEGO, Hasbro, and Crayola.
Last updated September 2, 2026
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Overview
Red Games Co. is an independent mobile game studio that was officially established in 2019. It focuses on creating multi-generational, family-friendly mobile games and experiences. The company develops new mobile games in partnership with LEGO, Hasbro, and Crayola, as well as its own original IP. It has been named #7 on Fast Company's Most Innovative Companies in Gaming for 2024.
History
Red Games was originally formed as a division of RED Interactive Agency, a digital agency partner to the world's leading brands. Under the agency's umbrella, Red Games grew into a successful, boutique mobile game development studio and created hit games for companies such as Hasbro, Universal, Nickelodeon, A&E, OWN, and others. In 2019, Red Games Co. was officially established as an independent mobile game studio, with a focus on creating multi-generational, family-friendly mobile games and experiences. Today, the company is developing new mobile games in partnership with LEGO, Hasbro, and Crayola as well as its own original IP.
Products and positioning
Crayola Create and Play
The official Crayola creativity app for curious kids, built in collaboration with the Smithsonian Institute.
Crayola Scribble Scrubbie Pets
Color, care and play with adorable pets, transforming Crayola's #1 selling toy into digital companions.
Crayola Adult Coloring
A coloring app for relaxation and self-care.
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