Record São Paulo

Record São Paulo is a broadcast television station based in São Paulo, Brazil, and the principal station of the Record television network for most of the state of São Paulo, including the metropolitan area. It operates on the historic channel 7 allocation and combines the network’s national schedule with locally produced programming. Its studios are located at Teatro Dermeval Gonçalves, while its transmission facilities are associated with Edifício Grande Avenida. The station began broadcasting on September 27, 1953, when lawyer and businessman Paulo Machado de Carvalho launched TV Record in São Paulo. In its early years, the station primarily served the city of São Paulo, but it later participated in efforts to connect Brazilian broadcasters into wider cooperative and affiliated networks. From the late 1950s, Record worked with TV Rio and other stations through arrangements including the Rede das Emissoras Unidas and the Rede de Emissoras Independentes. Its programming history included entertainment productions such as Buzina do Chacrinha and Essa Gente Inocente. Ownership and network affiliations changed significantly during the 1970s. Silvio Santos became involved in the broadcaster’s ownership during that decade, ultimately acquiring a 50 percent stake in 1976, while the remaining half stayed with Paulo Machado de Carvalho. Record was subsequently associated with the television structure that also included TVS Rio de Janeiro and stations carrying Programa Silvio Santos. After Silvio Santos obtained his own São Paulo channel in 1981, Record’s role and ownership configuration continued to evolve. On November 9, 1989, the station was acquired for US$45 million by businessman Edir Macedo, leader of the Universal Church of the Kingdom of God. Under the new ownership, Record began developing a more organized national television network, eventually known as Rede Record and later associated with the broader Record brand. In 1995, the broadcaster purchased facilities and equipment formerly used by TV Jovem Pan in São Paulo’s Barra Funda neighborhood for US$30 million, relocating from the Teatro Paulo Machado de Carvalho area. Today, Record São Paulo carries the Record network’s schedule and produces local editions of programs that also reach the national feed. Its principal local output includes Balanço Geral SP Manhã, Balanço Geral SP, Cidade Alerta, and Balanço Geral Edição de Sábado. The station entered Brazil’s digital television era on December 2, 2007, and ended its analog VHF transmission on channel 7 on March 29, 2017, as part of the federally coordinated analog television shutdown in metropolitan São Paulo.

Record São Paulo traces its history to the launch of TV Record on September 27, 1953. Lawyer and businessman Paulo Machado de Carvalho established the station in São Paulo, initially serving the city through the VHF channel 7 allocation. Its early operation was centered on locally produced entertainment and general programming, but the station gradually became involved in broader cooperation among Brazilian broadcasters. In 1959, Record joined TV Rio in an early attempt to create a more extensive national broadcasting structure. The arrangement developed through successive forms, including the Rede das Emissoras Unidas and later the Rede de Emissoras Independentes. These cooperative structures allowed programs and schedules to circulate among stations at a time when Brazil’s television market was still organized primarily around regional outlets. Record’s output during this period included entertainment programs such as Buzina do Chacrinha and Essa Gente Inocente. Ownership became more complex in the 1970s. Silvio Santos, then seeking a television concession and interested in expanding his broadcasting activities, pursued an ownership position in Record. In 1976, after his relationship with Globo ended, he formalized the acquisition of half of the broadcaster. The other 50 percent remained with Paulo Machado de Carvalho. Record subsequently became associated with a network arrangement involving TVS Rio de Janeiro, Record stations in the interior of São Paulo, and independent stations carrying Programa Silvio Santos. In 1980, the name Sistema Brasileiro de Televisão was used for the network structure formed around TVS, Record, and affiliated outlets. Silvio Santos obtained his own São Paulo channel in 1981, changing the relationship between Record and his broadcasting operations. A decisive ownership transition occurred on November 9, 1989, when Record was acquired by businessman Edir Macedo, leader of the Universal Church of the Kingdom of God. The transaction marked the beginning of a new phase in which the broadcaster worked to build a more coherent nationwide television network. The São Paulo station became the flagship outlet for that expansion and supplied both local programming and content for the wider Record schedule. In 1995, Record purchased facilities and part of the equipment previously used by TV Jovem Pan in the Barra Funda district of São Paulo. The reported transaction allowed the broadcaster to leave the Teatro Paulo Machado de Carvalho area and consolidate its operational infrastructure in a different part of the city. The station’s studios are identified with Teatro Dermeval Gonçalves, while its transmitter is associated with Edifício Grande Avenida. Record São Paulo later modernized its transmission technology. It launched digital broadcasts on December 2, 2007, coinciding with the beginning of digital television broadcasting in Brazil. The station continued operating its analog signal during the transition and eventually shut down its analog VHF transmission on March 29, 2017, following the national regulatory program for the migration from analog to digital television in metropolitan São Paulo. The station currently functions as the main Record outlet for São Paulo state. It clears the network schedule while producing local editions of programs that may also be distributed nationally. Its named local offerings include Balanço Geral SP Manhã, Balanço Geral SP, Cidade Alerta, and Balanço Geral Edição de Sábado. This combination of regional news production, network programming, and terrestrial transmission defines Record São Paulo’s continuing role within Grupo Record and the Record television network.

• 2017

  Analog signal shutdown

  [1]Record São Pauloen.wikipedia.org

  The station ended its analog VHF transmission on March 29 as part of the metropolitan São Paulo digital migration.

• 2007

  Digital broadcasting launch

  [1]Record São Pauloen.wikipedia.org

  The station began digital broadcasts on December 2, the first day of Brazil’s digital television service.

• 1995

  Move to Barra Funda facilities

  [1]Record São Pauloen.wikipedia.org

  Record purchased former TV Jovem Pan facilities and part of its equipment in São Paulo’s Barra Funda neighborhood.

• 1989

  Acquisition by Edir Macedo

  [1]Record São Pauloen.wikipedia.org

  Edir Macedo acquired Record on November 9, beginning a new phase of national network development.

• 1980

  Association with Sistema Brasileiro de Televisão

  [1]Record São Pauloen.wikipedia.org

  The Sistema Brasileiro de Televisão name was used for a structure linking TVS, Record, and affiliated stations.

• 1976

  Silvio Santos acquires a 50 percent stake

  [1]Record São Pauloen.wikipedia.org

  Silvio Santos formalized ownership of half of Record after ending his contract with Globo.

• 1959

  Early national expansion effort

  [1]Record São Pauloen.wikipedia.org

  Record joined TV Rio in an attempt to build a broader interstation broadcasting structure.

• 1953

  Station launch

  [1]Record São Pauloen.wikipedia.org

  TV Record began broadcasting from São Paulo on September 27, 1953, on VHF channel 7.

A flagship metropolitan television station combining Record network programming with locally produced news and current-affairs content for viewers in São Paulo.

• Broadcast programming

  Local television news

  Record São Paulo produces local news and current-affairs editions for viewers in São Paulo. These programs provide regional reporting while fitting within the broader Record network schedule. Named local productions include Balanço Geral SP Manhã, Balanço Geral SP, Cidade Alerta, and Balanço Geral Edição de Sábado.

• Television broadcasting

  Record network schedule

  As the flagship Record outlet in São Paulo, the station clears the network’s national programming schedule and distributes it to viewers across its coverage area. The station combines this network output with locally produced programming.

• Transmission service · 2007

  Digital terrestrial television

  The station provides Record programming through Brazil’s digital terrestrial television system. Digital transmission began in 2007, replacing the former analog-only delivery model in the metropolitan São Paulo market.

• 2017

  Completion of analog-to-digital transitionStrategy

  Background

  Brazil’s telecommunications regulator coordinated the shutdown of analog television in metropolitan São Paulo.

  Action taken

  Record São Paulo discontinued its analog VHF channel 7 transmission on March 29, 2017.

  Aftermath

  The station continued operating as a digital terrestrial broadcaster.

  Source

• 2007

  Launch of digital broadcastsGeneration change

  Background

  Brazil began implementing digital terrestrial television, requiring broadcasters to introduce digital transmission alongside the existing analog service.

  Action taken

  Record São Paulo launched its digital signal on December 2, 2007.

  Aftermath

  The station continued through the national transition period and later ended its analog transmission in 2017.

  Source

1. 1Record São Pauloen.wikipedia.org
2. 2Record network official websiterecord.r7.com