Skip to content

ReBound

ReBound is a Shopify-focused ecommerce personalization platform that helps brands boost average order value, conversions, and customer lifetime value through AI-driven recommendations and merchandising tools.

Last updated September 27, 2026

AI crawler reads

No AI crawler has read this profile since Oct 28, 2026.

Overview

ReBound (operating as Rebuy) is a software platform built for Shopify merchants that delivers intelligent, personalized shopping experiences. Founded in 2017 by two developer brothers, the company has grown to serve over 50,000 Shopify brands, generating more than $3.8 billion in new revenue for its merchants. Its core mission is to "create intelligent shopping experiences" that increase conversions, boost order values, and retain more customers. The platform offers a suite of tools spanning cart and merchandising, checkout and post-purchase, search and collections, and data-driven personalization. Key products include Smart Cart, a fully customizable slide-out cart with over 35 pre-built integrations; Merchandising Widgets for data-driven shopping experiences; Dynamic Bundles and Bundle Builder for personalized product bundles; Checkout Extensions for Shopify Plus; Post-Purchase Offers; Smart Search; and Smart Collections. These tools leverage both AI-driven endpoints and a rule-based personalization engine that operates on simple IF/THEN logic, allowing merchants to tailor experiences based on product attributes, customer behavior, cart dynamics, geolocation, and more. ReBound positions itself as a growth engine for Shopify brands, emphasizing improvements in average order value (AOV), conversion rates, and customer lifetime value (LTV). The company reports a 4.7 overall rating on the Shopify App Store and highlights that over 70% of customers expect personalized experiences. Its solutions are designed to scale with merchants, from growing brands to top Shopify Plus enterprises. While the company's headquarters and ownership structure are not specified in the available evidence, ReBound operates as a private entity in the ecommerce software space. Its focus on the Shopify ecosystem and continuous product innovation—such as the upcoming Rebuy Data Sources—underscores its commitment to helping merchants monetize every stage of the customer journey.

History

ReBound was founded in 2017 by two developer brothers with the goal of empowering Shopify stores to offer personalized shopping experiences. The company emerged during a period of rapid growth in the Shopify ecosystem, when merchants increasingly sought tools to differentiate their storefronts and increase revenue through data-driven personalization. From its early days, ReBound focused on building a comprehensive suite of personalization products tailored specifically for Shopify. The platform's flagship Smart Cart—a fully customizable slide-out cart with over 35 pre-built integrations—became a cornerstone offering, helping merchants boost average order value through features like tiered progress bars, announcement banners, and buy-more incentives. Over time, ReBound expanded its product line to cover the entire customer journey. It introduced Merchandising Widgets for data-driven shopping experiences, Dynamic Bundles and Bundle Builder for personalized product bundles, Checkout Extensions for Shopify Plus merchants, Post-Purchase Offers to capture revenue after checkout, and Smart Search and Smart Collections for improved product discovery. The company also developed Rebuy Data Sources, blending AI-driven endpoints with rule-based personalization to deliver conversion-boosting experiences. By 2024, ReBound reported that over 50,000 Shopify brands had used its platform, generating more than $3.8 billion in new revenue for merchants. The company maintains a 4.7 overall rating on the Shopify App Store and continues to innovate with AI-powered recommendations and personalization tools. Its mission remains to "create intelligent shopping experiences" that help brands increase conversions, boost order values, and retain more customers.

  • 2024

    Reported over 50,000 Shopify brands using the platform and $3.8B+ in new revenue for merchants.

  • 2017

    ReBound founded by two developer brothers.

  • Launched Smart Cart, a fully customizable slide-out cart with over 35 pre-built integrations.

  • Expanded product suite to include Merchandising Widgets, Dynamic Bundles, Bundle Builder, Checkout Extensions, Post-Purchase Offers, Smart Search, and Smart Collections.

  • Announced Rebuy Data Sources, blending AI-driven endpoints and rule-based personalization.

Products and positioning

AI-driven ecommerce personalization platform for Shopify brands, focused on boosting AOV, conversions, and LTV.

  • Smart Cart

    The most advanced shopping cart on Shopify, a fully customizable slide-out cart with over 35 pre-built tech integrations and AOV boosting features like Tiered Progress Bar, Announcement Banner, and Buy More.

  • Merchandising Widgets

    Personalization platform used by top Shopify brands to fuel data-driven shopping experiences.

  • Dynamic Bundles

    Personalized Shopify bundles that feel personal, helping win and keep customers.

  • Bundle Builder

    A flexible and customizable build-your-own-bundle (BYOB) solution that empowers customers to create personalized bundles from scratch.

  • Checkout Extensions

    Leverage Rebuy to fully customize your Shopify Plus Checkout, from content blocks to timely and frictionless upsell offers to boost your AOV.

  • Post-Purchase Offers

    Transform underutilized moments into revenue-generating experiences with intelligent, relevant, and irresistible product recommendations after checkout.

  • Smart Search

    Personalized merchandising and product discovery for Shopify that's fully configurable and flexible.

  • Smart Collections

    Create automated Shopify collections with campaign scheduling, complete customization, and advanced analytics.

  • Rebuy Data Sources

    Blending AI-driven endpoints and rule-based personalization to deliver conversion-boosting experiences for Shopify stores.

Sources4 sources

Cite this profile: Cite the canonical profile. /brand-wiki/rebound · Editorial policy · How profiles are compiled