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Real Madrid World

Real Madrid World is a Real Madrid-themed amusement park in Dubai, United Arab Emirates, and part of Dubai Parks and Resorts.

Last updated August 22, 2026

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Overview

Real Madrid World is a football-themed amusement park in Dubai, United Arab Emirates, built around the identity, history and sporting culture of Spanish football club Real Madrid. The attraction is part of Dubai Parks and Resorts, a large destination entertainment complex that also includes other themed attractions and leisure facilities. Its concept combines club-related storytelling with rides, hospitality, retail and display experiences intended for football supporters, families and general theme-park visitors. The site originally opened in November 2016 under the name Bollywood Parks Dubai. In that earlier incarnation, the park was themed around Indian cinema and presented attractions inspired by Bollywood films, music and performance culture. It closed on 22 March 2022. During the following three years, the venue underwent a substantial retheming that replaced its former identity with one focused on Real Madrid. The reworked attraction reopened on 8 April 2024 as Real Madrid World. The new park extends the Real Madrid brand beyond football matches and club merchandise into a physical entertainment destination. Its attractions use the club’s visual identity and sporting heritage as the basis for themed environments and visitor experiences. The park includes 15 rides, among them two rollercoasters, as well as two restaurants. Retail facilities sell official Real Madrid merchandise, giving the site a commercial role alongside its entertainment function. Other attractions include wax figures of current and former Real Madrid players. Real Madrid World is positioned as an international brand-extension project rather than as a conventional football stadium or museum. Its location in Dubai places the club-themed attraction within a major regional tourism and leisure market, while its relationship with Dubai Parks and Resorts gives it access to an established destination-park operating platform. The venue’s public identity is therefore built from three components: the global recognition of Real Madrid, the ride-and-attraction infrastructure of a theme park, and the broader tourism ecosystem of Dubai. Available reference material identifies the park’s reopening and principal components but does not provide detailed information about its operating company, financial performance, attendance, admission pricing, senior management or long-term expansion plans. Those details are therefore not asserted here.

History

Real Madrid World occupies a site in Dubai that previously operated as Bollywood Parks Dubai. The earlier park opened in November 2016 as part of Dubai Parks and Resorts and was themed around the Indian film industry, with attractions and environments drawing on Bollywood cinema. It subsequently closed on 22 March 2022. Following the closure, the venue was redeveloped and rethemed over approximately three years. The new concept shifted away from Bollywood and centered the identity of Real Madrid, one of the best-known football clubs in the world. This conversion transformed the park from a cinema-themed attraction into a club-led destination combining sports branding with amusement-park infrastructure. The park reopened on 8 April 2024 under the name Real Madrid World. The reopened attraction is designed to communicate Real Madrid through physical rides, themed settings, memorabilia-style displays, retail and hospitality. Reference information describes a portfolio of 15 rides, including two rollercoasters, along with two restaurants. Shops offer official club merchandise, while wax figures of current and former players provide an additional connection to the club’s players and history. The development represents a form of experiential brand expansion. Rather than limiting the Real Madrid name to sporting competition, apparel, licensing and fan communities, the park places it within a paid leisure destination in Dubai. Visitors can encounter club-related themes in a setting structured around rides and attractions, allowing the brand to participate in the region’s tourism and family-entertainment economy. Real Madrid World remains part of Dubai Parks and Resorts, linking it operationally and geographically to the wider destination complex. Publicly available reference material confirms the former identity, closure, redevelopment period and 2024 reopening, but does not establish the park’s precise legal owner, concession structure, executive roster, visitor numbers, financial results or future development timetable. These fields remain unspecified.

  • 2024

    Reopening as Real Madrid World

    [1]

    The redeveloped attraction reopened on 8 April 2024 as Real Madrid World within Dubai Parks and Resorts.

  • 2022

    Closure of the former park

    [1]

    Bollywood Parks Dubai closed on 22 March 2022 before the site was redeveloped around a Real Madrid theme.

  • 2016

    Opening as Bollywood Parks Dubai

    [1]

    The site opened in November 2016 as Bollywood Parks Dubai, a theme park centered on Indian cinema and Bollywood-inspired entertainment.

Products and positioning

A destination amusement park that extends Real Madrid's football identity into rides, themed entertainment, retail and hospitality for supporters, families and tourists visiting Dubai.

  • Amusement park · 2024

    Real Madrid World amusement park

    The core offering is a football-themed amusement park in Dubai built around Real Madrid's brand, visual language and sporting heritage. It contains 15 rides, including two rollercoasters, alongside restaurants, merchandise shops and player-related display attractions. The venue is designed to combine club fandom with the conventional functions of a destination theme park.

  • Sports merchandise · 2024

    Real Madrid merchandise retail

    Retail shops at the park sell official Real Madrid merchandise. This offering allows visitors to take home club-branded products and supports the park's role as a physical fan destination as well as an attraction venue.

  • Museum and display attraction · 2024

    Real Madrid player wax figures

    The park includes wax statues representing current and former Real Madrid players. These displays connect the amusement-park visit with the club's contemporary roster and historical legacy.

Brand decisions

  • 2022

    Conversion of the former Bollywood Parks siteStrategy

    Background

    The attraction formerly operated as Bollywood Parks Dubai and closed in March 2022. The site was subsequently selected for a new identity centered on Real Madrid.

    Action taken

    The venue was rethemed and redeveloped over approximately three years, replacing its Bollywood positioning with a Real Madrid football-and-entertainment concept.

    Aftermath

    The converted park reopened on 8 April 2024 as Real Madrid World, with rides, rollercoasters, restaurants, merchandise retail and player-related displays.

Sources2 sources

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