Ramen Butayama

Ramen Butayama (ラーメン豚山) is a Japanese ramen restaurant brand specializing in the heavy, high-calorie style known in Japan as 'gatsuri-kei' — a rich pork-based ramen built for volume and intensity. Its signature bowl combines a powerful, sweet-and-sharp soy-seasoned pork broth with soft braised pork and a generous mound of vegetables, a combination the brand itself describes as 'overwhelmingly addictive.' The noodles are made from 100% 'Oshon' strong flour and are deliberately thick and chewy ('washi-washi'), while the soup is made from large quantities of selected pork and pork bones using a 'yobimodoshi' (call-back) method that layers and amplifies umami. The brand's identity is closely tied to its ordering ritual. Customers customize their bowl at the counter with free toppings: garlic (none, a little, one tablespoon, or 'mashimashi' at two tablespoons), vegetables (150g to 600g), back fat, and flavor intensity ('karame' or 'karakara'). This call-and-response ordering style is a hallmark of the broader Jiro-inspired ramen genre in Japan, and Butayama leans into it as a core part of the experience. Butayama operates primarily in Tokyo, Kanagawa, Aichi, and Osaka, and states on its official site that it is progressively expanding its store network. It also runs an online store selling take-home ramen (both soup-based and soupless), offers delivery ordering, and maintains an official app that rewards visits with stamps redeemable for coupons such as a free extra slice of pork or original merchandise. The app also features a daily free topping ('Today's That') alongside store information and news. The company's recruitment page states an ambition to become 'the world's number one ramen company,' positioning the brand as an expanding, ambitious chain rather than a single shop. Its public communications emphasize freshness — the site notes that because ingredients are served fresh, noodles or pork may sell out near closing time.

Ramen Butayama is a Japanese ramen brand operating in the heavy, high-volume 'gatsuri-kei' genre, a style of pork-forward ramen characterized by thick chewy noodles, rich soup, piles of vegetables, and free customizable toppings ordered by calling out preferences at the counter. The brand's official site presents its core bowl as a combination of a powerful soup with a rich soy seasoning, soft pork, and abundant vegetables, describing the result as 'overwhelmingly addictive.' Its product philosophy is spelled out on the brand's 'Kodawari' (commitment) page: a 'sweet-and-sharp, lightly emulsified' soup, slightly soft vegetables, 'meltingly tender divine pork,' and 'Oshon washi-washi noodles.' The noodles are made from 100% Oshon strong flour with no additives other than kansui, made fresh. The soup uses large quantities of carefully selected pork and pork bones, aged and amplified in umami through a 'yobimodoshi' (call-back) method. The pork is braised until tender, and the brand playfully notes that whether an end piece of pork is a 'hit' or a 'miss' is up to the customer. The brand has expanded beyond Tokyo: its homepage states it is progressively opening stores mainly in Tokyo, Kanagawa, Aichi, and Osaka. Recent store news on the site includes the opening of 'Butayama Niigata Yoneyama' on September 28, 2026, and a temporary closure of the 'Butayama Minamisenba' store for renovation from September 30 to December 2, 2026. The brand also runs an online store for at-home ramen (both with and without soup), offers delivery, and maintains an official app with a stamp-reward loyalty program, a daily free topping feature, store information, and news. On its recruitment page, the company states it is 'sprinting at full power' toward the goal of becoming 'the world's number one ramen company,' framing itself as an ambitious, growing chain seeking like-minded staff. The brand's public communications also emphasize freshness, warning that noodles or pork may run out near closing time because ingredients are served fresh.

• New store 'Butayama Niigata Yoneyama' opens.

• 'Butayama Minamisenba' store temporarily closes for renovation until December 2, 2026.

• Brand launches its first 'Puku Puku Sticker' promotion.

Heavy, high-volume 'gatsuri-kei' ramen with a customizable call-style ordering ritual; positioned as an expanding chain aiming to become the world's number one ramen company.

• Signature gatsuri pork ramen

  Powerful sweet-and-sharp soy-seasoned pork soup, soft braised pork, abundant vegetables, and thick 100% Oshon washi-washi noodles.

• Soupless ramen (汁なし)

  Available via the online store for at-home preparation.

• Take-home ramen (online store)

  Online store delivers Butayama ramen for home preparation, in both soup and soupless versions.

1. 1ラーメン豚山 極太麺のガッツリ系ラーメン | RAMEN BUTAYAMA 公式サイトbutayama.com
2. 2こだわり｜ラーメン豚山 極太麺のガッツリ系ラーメン | RAMEN BUTAYAMA 公式サイトbutayama.com
3. 3Ramen Butayamawikidata.org